Saturday, January 31, 2009

Systems of Production or Annual Editions

Systems of Production: (Contemporary Political Economy Series) Markets, Organisations and Performance

Author: Brendan Burchill

In recent years we have seen the predictions of our forebears that leisure time would increase as the years pass utterly confounded. It is a fact of life that in major cities across the world, transport systems are full to bursting with people on their way to and from work. As people have come to accept longer working hours as a way of life, a number of new issues have come into play.
These include labor market regulation, contract work and outsourcing, wages and increased attempts at better organization. The impressive array of expert contributors, including Mark Harvey, Jane Humphries and Frank Wilkinson, have compiled a comprehensive and interesting book.



Interesting book: Gesetz und Ethik in der Geschäftsumgebung

Annual Editions: Business Ethics 05/06

Author: John E Richardson

This seventeenth edition of Annual Editions: Business Ethics is a collection of articles from the best of the public press. The goal of this title is to present different perspectives on understanding basic concepts and concerns of business ethics and to provide ideas on how to incorporate these concepts into the policies and decision-making processes of businesses.



Table of Contents:
UNIT 1. Ethics, Values, and Social Responsibility in Business
1. Thinking Ethically: A Framework for Moral Decision Making, Manuel Velasquez, Claire Andre, Thomas Shanks, and Michael J. Meyer, Issues in Ethics, Winter 1996
Outlined here are key steps and five different approaches to dealing with moral issues and helping to resolve ethical dilemmas.

2. Ethics: Time to Revisit the Basics, Gregory D. Foster, The Humanist, March/April 2003
Gregory Foster believes that ethics can only be meaningfully discussed and applied when it is fully understood and that such understanding requires that we periodically revisit the basics.

3. Ethics Can Be Gauged By Three Key Rules, Dillard B. Tinsley, Marketing News, September 1, 2003
Dillard Tinsley maintains that the Golden Rule, the Silver Rule, and the Open Forum Rule provide a basic approach or starting place for achieving adequate multicultural marketing ethics.

4. Why Good Leaders Do Bad Things, Charles D. Kerns, Graziadio Business Report, Fall 2003
In making ethical decisions, Charles Kern advocates letting virtuous values guide one's judgements while being aware of the mental games that can undermine ethical decision making.

5. Best Resources for Corporate Social Responsibility, Karen McNichol, Business Ethics, Summer 2001
In this Business Ethics journal, Karen McNichol provides a list of some of the best Web sites on corporate social responsibility. They are listed with addresses in this article.

UNIT 2. Ethical Issues and Dilemmas in the Workplace
Part A. Employee Rights and Duties
6. You've Got Mail…And The Boss Knows, W. Michael Hoffman, Laura P. Hartman, and Mark Rowe, Business and Society Review, 108:3
The authors have found that monitoring employees is a commonplace management practice with nine out of every ten companies checking up on their employees' online activities while at work.

7. Up Against Wal-Mart, Karen Olsson, Mother Jones, March/April 2003
Wal-Mart has a reputation of being one of the most anti-union companies. Here are some of the ways that Wal-Mart manages to remain union-free.

Part B. Organizational Misconduct and Crime
8. The Hidden Costs of Organizational Dishonesty, Robert B. Cialdini, Petia K. Petrova, and Noah J. Goldstein, MIT Sloan Management Review, Spring 2004
According to the authors, companies that engage in unethical practices face consequences far more harmful than is traditionally recognized.

9. Corruption: Causes and Cures, Joseph T. Wells, Journal of Accountancy, April 2003
This article reveals ways auditors can help deter bribery and kickbacks.

10. Crony Capitalism, Elizabeth MacDonald, Forbes, June 21, 2004
According to Elizabeth MacDonald, despite all the furor about bad governance, and the bad name that miscreants at Tyco and Enron gave to capitalism, some executives are still practicing old-fashioned corporate cronyism.

Part C. Sexual Treatment of Employees
11. Sexual Harassment and Retaliation: A Double-Edged Sword, Ann C. Wendt and William M. Slonaker, SAM Advanced Management Journal, Autumn 2002
Retaliation against a person who complains of sexual harassment—or other type of discrimination—is itself a new form of employment discrimination.

12. Harassment Grows More Complex, Carole O'Blenes, Management Review, June 1999
Today employees are basing harassment claims on a variety of “protected” characteristics including race, religion, age, disability, and national origin.

Part D. Discriminatory and Prejudicial Practices
13. Attitudes Toward Affirmative Action, Pamela Paul, American Demographics, May 2003
Pamela Paul explains why opinions vary widely on affirmative action, depending on how the issue is presented in poll questions.

14. Where Are the Women?, Linda Tischler, Fast Company, February 2004
Linda Tischler investigates why there are still so few women at the top when the managerial pipeline is stuffed with capable, talented female candidates for senior positions.

15. “Rife with Discrimination”, Stephanie Armour, USA Today, June 24, 2004
Stephanie Armour explains the sex discrimination lawsuit against Wal-Mart stores claiming that the company is rife with sexism.

Part E. Downsizing of the Workforce
16. Into Thin Air, Jennifer Reingold, Jena McGregor, Fiona Haley, Michael Prospero, and Carleen Hawn, Fast Company, April 2004
The article reflects that many high-tech workers have lost jobs to low-wage countries because of outsourcing.

Part F. Whistleblowing in the Organization
17. A Hero—and a Smoking-Gun Letter, BusinessWeek, January 28, 2002
When Sherron S. Watkins wrote a letter warning Enron executives that the company might implode in a wave of accounting scandals, the total lack of response amazed her. After she sent the letter on August 15, 2001, she followed up by taking her concerns to an audit partner in their accounting firm, Arthur Andersen, again to no avail.

18. Hall Monitors in the Workplace: Encouraging Employee Whistleblowers, Sharie A. Brown, M World, Winter 2003
Sharie Brown describes how whistleblowers can help a company resolve problems before they become front-page fodder.

Part G. Handling Ethical Dilemmas at Work
19. Academic Values and the Lure of Profit, Derek Bok, The Chronicle of Higher Education, April 4, 2003
Derek Bok poses some thoughtful and challenging questions in this article: Just how far have individual sponsors gone in seeking to use higher-education institutions and professors for their own commercial ends? How willing have universities been to accept money at the cost of compromising values central to the academic enterprise?

20. Between Right and Right, Geoffrey Colvin, Fortune, November 11, 2002
Geoffrey Colvin presents three specific ethical dilemmas, provoked by recent events, which he believes will be rethought in coming months.

21. The Padding That Hurts, Joseph T. Wells, Journal of Accountancy, February 2003
Joseph Wells suggests some important dilemmas faced by auditors: (1)sometimes it is easy to know but hard to do the “right thing” and (2)there is a double standard in most organizations for employees and executives.

22. Costco's Dilemma: Be Kind to Its Workers, or Wall Street?, Ann Zimmerman, The Wall Street Journal, March 26, 2004
Ann Zimmerman examines Costco's dilemma of catering to its workers, or satisfying shareholders and Wall Street.

23. The Parable of the Sadhu, Bowen H. McCoy, Harvard Business Review, May/June 1997
The parable presented in this reading has significance for managers as they encounter ethical dilemmas that involve merging the individual ethic (personal values) and the corporate ethic (organizational values) to make the best decisions within the corporate culture. Bowen McCoy stresses the importance of management's agreeing on a process for dealing with dilemmas and conflicts of interest.

UNIT 3. Business and Society: Contemporary Ethical, Social, and Environmental Issues
Part A. Changing Perspectives in Business and Society
24. Ethical Compass, Tim Hatcher, Executive Excellence, July 2003
Companies without a moral compass are cast adrift or broken on the rocks. Although companies with formal ethical standards or a self-developed code of ethics perform better, Tim Hatcher does not feel that these standards are an ethics “silver bullet.”

25. Does It Pay To Be Good?, A.J. Vogl, Across the Board, January/February 2003
Corporate citizenship represents a diffuse concept for many. However, according to A.J. Vogl, it generally speaks to companies voluntarily adopting a triple bottom line, one that takes into account social, economic, and environmental considerations as well as financial results.

26. Trust in the Marketplace, John E. Richardson and Linnea Bernard McCord, McGraw-Hill/Dushkin, 2000
The authors scrutinize the significance of companies that are cognizant of the precarious nature and powerful advantages of gaining and maintaining trust with their customers in the marketplace.

27. Glass Breakers, John Gray, Jungle, December 2003
This special progress report gives some thoughtful insight on male bastions, glass ceilings, and what women want at work.

28. Change of Heart, Adam Goodheart, AARP The Magazine, May/June 2004
A landmark survey reveals that most Americans are open to sharing their life, work, and even love with people of a different color. Nonetheless, day-to-day examples of prejudice and discrimination present a grinding burden on minorities in America.

Part B. Contemporary Ethical Issues
29. Privacy in the Age of Transparency, Jeffrey Rothfeder, Strategy + Business, Spring 2004
Jeffrey Rothfeder delineates how a tough consumer ethic demands openness and integrity.

30. A Dose of Denial, Kevin Sack and Alicia Mundy, Los Angeles Times, March 28, 2004
The authors elucidate how drug makers sought to keep popular cold and diet remedies on store shelves after their own study linked them to strokes.

Part C. Global Ethics
31. Values in Tension: Ethics Away From Home, Thomas Donaldson, Harvard Business Review, September/October 1996
Thomas Donaldson believes that even the best-informed, best-intentioned executives must rethink their assumptions about business practices in foreign settings.

32. Mideast Businesswomen Fight for Respect, Amy Teibel, The Wall Street Journal, July 21, 2004
Amy Tiebel reveals how female entrepreneurs in some Mideastern countries, despite scorn and unequal treatment, are making some gains.

UNIT 4. Ethics and Social Responsibility in the Marketplace
Part A. Marketing Strategy and Ethics
33. The Perils of Doing the Right Thing, Andrew W. Singer, Across the Board, October 2000
Andrew Singer discusses why a number of companies have discovered how difficult it is to do well by doing good. Some question whether ethical behavior makes any economic sense at all.

34. A Matter of Trust, Jennifer Gilbert, Sales & Marketing Management, March 2003
In the aftermath of highly publicized corporate scandals, eyes are on company executives and how they do business. Jennifer Gilbert describes how some companies are leveraging their salespeople as the first line of defense against skeptics.

35. Diversity Training Ups Saks' Sales, Joanne Cleaver, Marketing News, September 1, 2003
Joanne Cleaver discusses the impact of Saks' focus on customer service training that placed emphasis not just on diversity, but effectively replaced a poorly performing service culture with one that is inclusive and friendly.

36. Surviving in the Age of Rage, Stephen J. Grove, Raymond P. Fisk, and Joby John, Marketing Management, March/April 2004
The authors explore why learning to manage angry customers is a crucial part of today's service landscape.

Part B. Ethical Practices in the Marketplace
37. Managing for Organizational Integrity, Lynn Sharp Paine, Harvard Business Review, March/April 1994
Lynn Sharp Paine advocates the idea that by supporting ethically sound behavior, managers can strengthen the relationships and reputations that their companies depend on.

38. Transparent Reporting?, John P. McAllister, Strategic Finance, March 2003
John McAllister believes that the financial reporting scandals dominating the news seem to have at least two things in common: greed and dishonesty. Furthermore, he believes that we should consider the possibility of the presence of a pervasive weakness in U.S. accounting and financial reporting, specifically the assumption that compliance with generally accepted accounting principles (GAAP) is the equivalent of transparent reporting.

39. Using Conversation to Change the World, Majorie Kelly, Business Ethics, Winter 2003
Fetzer Vineyard's goal is to produce good wine at a good price, have a good work environment, as well as have a good partnership with distributors.

UNIT 5. Developing the Future Ethos and Social Responsibility of Business
40. Business Ethics in the Current Environment of Fraud and Corruption, Archie B. Carroll and Robert W. Scherer, Vital Speeches of the Day, June 15, 2003
Archie Carroll wrestles with two questions concerning ethical scandals on the part of business since the 1980s: (1)What went wrong and who's to blame? and (2)What should be done about it?

41. Ethics for a Post-Enron America, John R. Boatright, Phi Kappa Phi Forum, Spring 2003
John Boatright asserts that the high-profile scandals at Enron, WorldCom, Global Crossing, and Tyco, among others, combined with the spectacular dissolution of the accounting firm Arthur Andersen, are more than business failures. Top executives and their advisers also failed to fulfill their basic fiduciary duties to serve the interests of shareholders and the public.

42. SOX Alone Won't Stop Fraud, Arlen S. Lasinsky, M World, Summer 2003
The most recent litany of SEC investigations—from HealthSouth to Ahold's U.S. Foodservice to AOL—are vivid reminders that the Sarbanes-Oxley Act (SOX) and related legislation may deter corporate fraud, but corruption is not going to disappear completely.

43. Are You Serious About Ethics?, Patrick J. Gnazzo and George R. Wratney, Across the Board, July/August 2003
The authors cover why employees who seek to raise ethical issues want more than a conditional assurance of confidentiality.

44. “See No Evil, Hear No Evil, Speak No Evil”—Leaders Must Respond to Employee Concerns About Wrongdoing, Bob Gandossy and Rosabeth Moss Kanter, Business and Society Review, 107:4
The authors believe that in many corporate circles today, managers and leaders are unfortunately writing off instances of wrongdoings as aberrations without relevance to them.

45. Why Corporations Can't Control Chicanery, Saul W. Gellerman, Business Horizons, May/June 2003
Recent corporate scandals, according to Saul Gellerman, prove that the lessons of previous scandals have not been learned. Instead of focusing on the real cause: pressures that push management to test the boundaries of the permissible, most companies would rather blame rogue employees and pundits would blame business schools.

46. Ensuring Ethical Effectiveness, Randy Myers, Journal of Accountancy, February 2003
The Sarbanes-Oxley Act requires companies to report whether they have a code of ethics for senior financial officers, and if not, why not? The accounting profession now has a duty to help clients review or create an ethical code. This article outlines ways to create a code of ethics with the intent of preventing future undesired behavior.

Friday, January 30, 2009

Women in Mass Communication or Managed Health Care Handbook

Women in Mass Communication

Author: Pamela J Creedon

The significance of feminist contributions to the field of mass communication is more important now than ever before. In its second edition, Women in Mass Communication has been greatly expanded and updated to cover the most urgent issues of today. New to this edition are chapters on the professional perspective of a network news station, the climate for women in higher education, the construction of gender in textbooks, and the status of research on visual images of women in the media. Chapters on gender, color, culture, career outlook, advertising, media law, and curriculum reform have been extensively expanded and updated. With a particular emphasis on race and culture, leading scholars in the field provide compelling analyses on the ways in which feminist theory and feminist perspectives have been incorporated into mass communication. The most comprehensive text on women and mass communication, Women in Mass Communication, Second Edition is required reading for all mass communication scholars, professionals, and students. Also, this landmark volume provides excellent insights for anyone interested in women's roles and progress in mass communication.



Book review: Marketing Management Text and Cases or Bonds and Bond Derivatives

Managed Health Care Handbook

Author: Peter R Kongstvedt

This thoroughly revised and updated book provides a strategic and operational resource for use in planning and decision-making. It includes advice from managers in the field on how to succeed in every aspect of managed care including: quality management, claims and benefits administration, and managing patient demand.

Connie Burgess

This is a comprehensive handbook covering almost every conceivable aspect of the new service delivery paradigm. Excellent descriptions and detailed guidelines for developing and implementing various components of managed care systems are included. The book moves the reader far beyond the basics and offers usable strategies and solutions. The purpose is to provide a strategic and operational resource for managers in the healthcare field, which it does. This book is targeted to healthcare executives, particularly health system managers, physician leaders, primary care and specialty physicians, and students. It is well suited to individuals making the transition from the provider side to payer side of the business. This handbook can serve as both a reference on specific topics as well as a textbook. The order of the chapters is congruent, which allows the reader to progress logically through the subjects. At the same time, the table of contents sufficiently details each chapter to allow for easy reference. The illustrations are for the most part clear and explanatory. This is a valuable contribution that serves as an educational primer and reference. The content leans toward the advanced side and will be more helpful to the reader who has a basic understanding of managed care. The person new to managed care, however, can benefit greatly. The book is one most readers involved in strategic planning and managed care implementation at a variety of levels will want to own. There are many insights and answers one can readily find when working on projects, which makes the book more useful if handy. Healthcare and business faculty will want to review this work as a possible text forstudents, including advanced practice multidisciplinary allied health learners responsible for clinical quality in a managed care environment.

Doody Review Services

Reviewer: Connie Burgess, MS, RN (Connie Burgess & Associates)
Description: This is a comprehensive handbook covering almost every conceivable aspect of the new service delivery paradigm. Excellent descriptions and detailed guidelines for developing and implementing various components of managed care systems are included. The book moves the reader far beyond the basics and offers usable strategies and solutions.
Purpose: The purpose is to provide a strategic and operational resource for managers in the healthcare field, which it does.
Audience: This book is targeted to healthcare executives, particularly health system managers, physician leaders, primary care and specialty physicians, and students. It is well suited to individuals making the transition from the provider side to payer side of the business.
Features: This handbook can serve as both a reference on specific topics as well as a textbook. The order of the chapters is congruent, which allows the reader to progress logically through the subjects. At the same time, the table of contents sufficiently details each chapter to allow for easy reference. The illustrations are for the most part clear and explanatory.
Assessment: This is a valuable contribution that serves as an educational primer and reference. The content leans toward the advanced side and will be more helpful to the reader who has a basic understanding of managed care. The person new to managed care, however, can benefit greatly. The book is one most readers involved in strategic planning and managed care implementation at a variety of levels will want to own. There are many insights and answers one can readily find when working on projects, which makes the book more useful if handy. Healthcare and business faculty will want to review this work as a possible text for students, including advanced practice multidisciplinary allied health learners responsible for clinical quality in a managed care environment.

Booknews

Primarily written by managers and management consultants, these 69 contributions discuss principles and strategies of managed care providers in the United States. The material is organized into sections on general issues, the health care delivery system, medical management, operational marketing and management, finance and underwriting, special market segments, and regulatory and legal issues. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Rating

4 Stars! from Doody




Table of Contents:
About the Editor
Contributors
Preface
Acknowledgments
Pt. IIntroduction to Managed Care1
Ch. 1An Overview of Managed Care3
Ch. 2Managed Care's Regulatory Evolution: Driving Change in the New Century17
Ch. 3Types of Managed Care Organizations28
Ch. 4Integrated Health Care Delivery Systems42
Ch. 5Elements of the Management Control and Governance Structure73
Ch. 6Examining Common Assertions about Managed Care81
Pt. IIThe Health Care Delivery System91
Ch. 7Primary Care in Managed Health Care Plans93
Ch. 8Compensation of Primary Care Physicians in Managed Health Care110
Ch. 9Physician Compensation in Medical Groups and Health Systems147
Ch. 10Nonutilization-Based Incentive Compensation for Physicians166
Ch. 11Contracting and Reimbursement of Specialty Physicians175
Ch. 12Negotiating and Contracting with Hospitals and Institutions191
Ch. 13Academic Health Centers and Managed Care206
Ch. 14Health Centers and Managed Health Care228
Ch. 15Complementary and Alternative Medicine Integration: Trends: Structures, and Challenges245
Pt. IIIMedical Management265
Ch. 16Care Management and Clinical Integration Components267
Ch. 17Primary Prevention in Managed Health Care284
Ch. 18Managing Basic Medical-Surgical Utilization294
Ch. 19Clinical Services Requiring Authorization331
Ch. 20Ancillary Diagnostic and Therapeutic Services344
Ch. 21The Emergency Department and Managed Care351
Ch. 22Case Management and Managed Care371
Ch. 23Fundamentals and Core Competencies of Disease Management402
Ch. 24Prescription Drug Benefits in Managed Care413
Ch. 25Managed Behavioral Health Care and Chemical Dependency Services451
Ch. 26Home Health Care480
Ch. 27Subacute Care within the Managed Care System496
Ch. 28Hospice and End-of-Life Care508
Ch. 29Clinical Pathways: Linking Outcomes for Patients, Clinicians, Payers, and Employers521
Ch. 30Quality Management in Managed Care539
Ch. 31Measuring and Managing of Clinical Outcomes556
Ch. 32Using Data and Provider Profiling in Medical Management579
Ch. 33Physician Behavior Change in Managed Health Care618
Ch. 34Member Behavior Change637
Pt. IVOperational Marketing and Management655
Ch. 35Information Systems in Managed Health Care Plans657
Ch. 36Information Systems and Electronic Commerce for Provider Systems in Managed Health Care676
Ch. 37Electronic Commerce in Managed Health Care694
Ch. 38Claims and Benefits Administration710
Ch. 39Other Party Liability and Coordination of Benefits755
Ch. 40Member Services and Consumer Affairs771
Ch. 41Sales and Marketing in Managed Health Care Plans: The Process of Distribution798
Ch. 42The Employer's View of Managed Health Care: Show Me the Value817
Ch. 43The Impact of Consumerism on Managed Health Care828
Ch. 44Accreditation and Performance Measurement Programs for Managed Care Organizations849
Ch. 45Risk Management in Managed Care871
Ch. 46Common Operational Problems in Managed Health Care Plans886
Pt. VFinance and Underwriting905
Ch. 47Operational Finance and Budgeting907
Ch. 48Tax Issues Relating to Health Risk-Bearing Entities922
Ch. 49Underwriting and Rating Functions Common to Most Markets945
Ch. 50Underwriting and Rating Functions by Market952
Ch. 51Actuarial Services in an Integrated Delivery System971
Ch. 52Operational Underwriting in Managed Care Organizations977
Ch. 53Provider Excess Loss Coverage1000
Pt. VISpecial Market Segments1041
Ch. 54The Federal Employees Health Benefits Program and Managed Care1043
Ch. 55Medicare and Managed Care1060
Ch. 56Medicare + Choice: The Health Plant's View1086
Ch. 57Medicaid Managed Care1105
Ch. 58Champus and the Department of Defense Managed Care Programs1124
Ch. 59Managed Care Organizations in Rural Areas1133
Ch. 60Managed Care Dental Benefits1146
Ch. 61Workers' Compensation Managed Care: The Search for Integration1154
Pt. VIIRegulatory and Legal Issues1163
Ch. 62Legal Issues in Provider Contracting1165
Ch. 63Antitrust Remedies for Managed Care: Attacking Barriers to Free Markets1203
Ch. 64Legal Liability Related to Medical Management Activities1221
Ch. 65Legal Issues in Integrated Delivery Systems1241
Ch. 66ERISA and Managed Care1257
Ch. 67The Health Insurance Portability and Accountability Act of 19961285
Ch. 68Health Plan Corporate Compliance Programs1306
Ch. 69State Regulation of Managed Care1322
Epilogue - Managed Health Care at the Millennium1346
Glossary of Terms and Acronyms1357
Index1378

Thursday, January 29, 2009

The Musical Temperament or Computer Applications for Real Estate

The Musical Temperament: Psychology and Personality of Musicians

Author: Anthony E Kemp

It is generally accepted that exceptionally skilled people in society, such as airline pilots and brain surgeons, have significantly different personalities from those of the general population. Similarly, a kind of folklore has long existed within musical circles that there are fundamental personality differences between the players of different instruments. Dr. Kemp examines this fascinating issue, as well as several others in light of his ten years of research in the field. After an introductory chapter summarizing relevant personality theories, the book covers different facets of musicians' personalities--introversion, independence, sensitivity, and anxiety, among others. Different forms of musicianship--orchestral players, singers, conductors, et al.--are also considered to clarify the ways in which specific skills impact personality development or predispose a person towards different instruments and styles of performance. Kemp's research is relevant not just to psychologists, but also to professional musicians and composers, and music educators.

"Overall, this reviewer finds little to criticize in Kemp's book, and much to praise."--Notes



Table of Contents:
Introduction: personality assessment1
1Musicianship from a different perspective19
2Introversion35
3Independence51
4Sensitivity68
5Anxiety85
6Gender role adaptability108
7Music preferences and listening styles121
8Orchestral performers139
9Keyboard players, singers, and conductors166
10Musicians in popular fields183
11Composers194
12Music teachers217
13Development of musical talent234
References256
Author index271
Subject index275

Read also Business Statistics for Quality and Productivity or Adaptability

Computer Applications for Real Estate

Author: Ed Culbertson

Written for real estate professionals and those planning to become one, this book helps individuals conquer the world of contemporary technology as it relates to the real estate industry. Unlike most computer books, the author has had first-hand experience as a real estate professional. Consequently, the approach is not technical. Instead, the book takes existing computer concepts, using familiar software programs and applications such as PowerPoint®, email and the Internet, and demonstrates how they can be applied to real estate. This will help readers improve their productivity as a contemporary real estate professional.



Wednesday, January 28, 2009

Essentials of Public Relations or Consuming Angels

Essentials of Public Relations

Author:

This is the condensed, value-priced version of the best-selling Public Relations: Strategies & Tactics 6/e by the same author team.Essentials features the same strengths that have made the comprehensive version such a success: a highly readable writing style; an abundance of current, real-life case studies; unique "Global PR" boxes; "Focus on Ethics" boxes; and the latest on technology's profound impact on the field.Those interested in entering the public relations field.



Interesting textbook: Quality Tourism Experiences or Introduction to Health Care Delivery

Consuming Angels: Advertising and Victorian Women

Author: Lori Anne Loeb

Timid and retiring, the Victorian housewife was an "angel in the house," or so says the stereotype. But when this angel picked up a popular magazine she saw in its advertisements images of Grecian goddesses, women warriors, queens, actresses, adventurers. Stylishly written and featuring a wealth of illustrations, Consuming Angels demonstrates how advertisements picked up hedonistic patterns in Victorian culture, glorified the culture's consumerism, and mythologized a middle-class life which offered prosperity for all. Since advertisements appealed to female as well as male consumers, Lori Anne Loeb argues that on some level these advertising images must have touched on the Victorian woman's perception of herself as a powerful force in the home. And she finds in the Victorian conception of heroism democratic aspirations that reveal the origins of the twentieth-century's democracy of consumption, a society held together by a shared culture of consumerism. This richly researched book will appeal to historians, students, and anyone interested in examining the prominent role advertising played in reflecting and shaping Victorian social values and ideals.



Table of Contents:
1Victorian Consumer Culture3
2Commercial Interpretations of the Domestic Ideology16
3Progress in the Victorian Advertisement: Productive Engines and Consuming Conflagrations46
4Heroes for Sale72
5Anxiety in the Victorian Advertisement: Evangelical Forms and Material Deliverers100
6Community and the Individual128
7Social Emulation and Mass Consumption: Elitism or Material Democratization?158
8Conclusion180
Notes185
Bibliography203
Index219

Tuesday, January 27, 2009

Women Power and AT T or Blackwell Handbook of Organizational Learning and Knowledge Management

Women, Power, and AT&T: Winning Rights in the Workplace

Author: Lois Kathryn Herr

In the 1960s, Lois Kathryn Herr left her job as a seventh-grade English teacher and entered the ranks of AT&T, where in unprecedented ways she helped awaken the corporate giant to its injustices against women. What she and others accomplished by the early seventies would raise the standard of treatment of women in corporations throughout the United States. Yet in the beginning, Herr knew little of the burgeoning women's movement. Here she tells about her growing feminist awareness and her career as an activist who remained loyal to her company while effecting positive change.

When Lois Herr began her career at AT&T, it seemed that a world of opportunity had opened up. The company, which employed one million people nationwide, was respected for unparalleled operations management. Herr earned better pay than a teacher, found fulfilling work, and saw opportunities for furthering her education. But after inquiring about a career move, and finding herself shut out for no logical reason, Herr began to look closer at the fairness of company policies.

What started as a personal conflict soon prompted Herr to hook up with other women in the company. Senseless dress codes for women, the "stag picnic," the practice of indicating women's marital status in the company directory—as well as unequal benefits and career opportunities—all emerged as issues to be pursued with management. The collegial atmosphere in the research and development area where Herr worked made it easy to openly discuss the issues, but changing the culture of a nationwide company required stronger resources.

Describing the growing feminist consciousness throughout the sixties and seventies, the important links of information provided by the National Organization for Women (NOW), and the impact of NOW's public protests against AT&T, Herr explains how the interests of AT&T women converged with the challenge of the Equal Employment Opportunity Commission (EEOC), a fledgling government agency seeking a large target. She thoroughly examines the genesis and development of the EEOC's case, which ultimately resulted in the landmark 1973 EEOC–AT&T Consent Decree, an agreement that set a precedent for groundbreaking changes in how women and minority employees were treated in the workplace.

Engagingly written, Herr's insiders' view of women's life in the corporate world is an invaluable case study of how reform really happens.

Author Biography: Lois Kathryn Herr is Director of Marketing and Public Affairs at Elizabethtown College, where she also teaches a colloquium on women at work. She spent twenty-six years working for various units of AT&T, and, after divestiture, NYNEX, before returning to her home county of Lancaster, Pennsylvania.



Book review: Law and Economics or Next Generation Management Development

Blackwell Handbook of Organizational Learning and Knowledge Management

Author: Mark Easterby Smith

This is the state-of-the-art, international handbook for a field of inquiry that is still emergent and yet occupies a central position in contemporary management and organization theory. Marjorie Lyles at the University of Indiana and Mark Easterby-Smith at Lancaster University, UK, draw together analyses and critical commentary from the leading experts on organizational learning and knowledge management around the world. Links are made to existing bodies of theory in the root disciplines of economics, psychology and social theory, while the challenging implications for research and future paths of inquiry are outlined and discussed.



• The definitive up-to-date guide to the field.

• Original contributions by the leading scholars of Organizational Learning and Knowledge Management world-wide.

• Editors internationally recognised authorities.

• Handbook shows links between 'knowledge' and 'learning' literatures.

• Indicates paths for future research and inquiry.

• 'Must Have' reference source for all scholars in this field.



Table of Contents:
List of Figures
List of Tables
List of Contributors
Foreword
1Introduction: Watersheds of Organizational Learning and Knowledge Management1
2Psychological Perspectives Underlying Theories of Organizational Learning19
3Social Learning Theory: Learning as Participation in Social Processes38
4Knowledge Sharing and ICTs: A Relational Perspective54
5Knowledge Management: What Can Organizational Economics Contribute?78
6Knowledge Management: The Information Technology Dimension104
7Organizational Learning and Knowledge Management: Toward an Integrative Framework122
8Organizations as Learning Portfolios145
9Intersubjectivity and Community Building: Learning to Learn Organizationally161
10Understanding Outcomes of Organizational Learning Interventions185
11The Impact of Intercultural Communication on Global Organizational Learning212
12Knowledge Seeking FDI and Learning across Borders233
13Beyond Alliances: Towards a Meta-Theory of Collaborative Learning253
14Absorptive Capacity: Antecedents, Models, and Outcomes278
15Knowledge Management and Competitive Advantage305
16Narrative Knowledge in Action: Adaptive Abduction as a Mechanism for Knowledge Creation and Exchange in Organizations324
17Dominant Logic, Knowledge Creation, and Managerial Choice343
18Innovation and Knowledge Management: Scanning, Sourcing, and Integration356
19Knowledge Sharing and the Communal Resource372
20Organizational Forgetting393
21Do We Really Understand Tacit Knowledge?410
22Knowledge and Networks428
23The Political Economy of Knowledge Markets in Organizations454
24Barriers to Creating Knowledge473
25Discourses of Knowledge Management and the Learning Organization: Their Production and Consumption495
26Stickiness: Conceptualizing, Measuring, and Predicting Difficulties in the Transfer of Knowledge within Organizations513
27Social Identity and Organizational Learning535
28Emotionalizing Organizational Learning557
29Learning from Organizational Experience575
30Deliberate Learning and the Evolution of Dynamic Capabilities601
31Semantic Learning as Change Enabler: Relating Organizational Identity and Organizational Learning623
32Organizational Learning and Knowledge Management: Agendas for Future Research639
Index653

Sunday, January 25, 2009

Personal Selling or Debt Games

Personal Selling: Customer Relationships and Partnerships

Author: Rolph E Anderson

In line with students' current career goals, Personal Selling focuses exclusively on professional business-to-business selling rather than retail selling. Early introduction of the Personal Selling Process (PSP) engages students from the beginning, with tools for converting prospects into customers. The authors' latest research on customer loyalty and relationship marketing further distinguishes Personal Selling from other titles, which focus less on these pressing issues. Strategies for achieving long-term customer loyalty underscore how attracting, cultivating, and retaining satisfied customers leads to higher profitability for salespeople and their organizations.

Clear, conversational writing allows students to easily understand the authors' research and analysis of the field. The Second Edition includes an updated discussion of technology tools and services that facilitate sales. Chapter 2 explores the behavioral, technological, and managerial forces affecting personal selling today, and discusses numerous inexorable changes within each. In addition to new examples and photos, a new feature follows an actual sales professional through the various aspects of his job.

  • New! Revised and reorganized, Chapter 3—now titled "Ethics and Legal Considerations in Personal Selling"—covers ethical issues that arise when dealing with prospects and customers, co-workers, and the company. Unlike other personal selling texts, the chapter also discusses sexual harassment in the workplace.
  • New! For the Second Edition, the authors have enhanced the text's real-world focus by incorporating current research,examples, and cases from actual companies.
  • New! New Personal Profiles focus on salespeople from diverse backgrounds, demonstrating that there is no stereotypical profile of a successful salesperson. Five of the profiles are new to this edition and include interviews with representatives from Beiersdorf, DHL, and Samsung. In addition, a specific salesperson is profiled in the core chapters to illustrate the personal selling process.
  • New! To increase the text's visual appeal, the Second Edition features a colorful, contemporary design and new photographs in every chapter, as well as five new icons that signal the following pedagogical features: On the Frontlines, It's Up to You, From the Command Post, Keeping Up Online, and enhanced online content.
  • Updated! The impact of technology requires today's sales professional to be more tech savvy than ever. Chapter 2, "The Dynamic Personal Selling Environment," focuses on the empowerment of salespeople who use the latest technology in order to achieve customer satisfaction and loyalty. With respect to the Internet, the text covers the use of blogs, pod-casting, screen sharing, video conferencing, and personalized e-mails in the sales process.
  • All chapters conclude with a set of key terms, chapter review questions, topics for thought and class discussion, new role-play exercises, new Internet research exercises, projects for personal growth, and a case. An additional case is found online.



Table of Contents:
Contents
  • I. Overview of Personal Selling
  • 1. Introduction to Personal Selling: It's a Great Career!
    Marketing and Personal Selling: Changing with the Times
    Personal Selling: A Fresh Look
    How Customer Oriented Are You?
    What Is a Customer?
    What Is a Product?
    Diverse Roles of the Professional Salesperson
    What Does a Professional Salesperson Do?
    Using Technology to Sell Better
    Benefits of Professional Personal Selling as a Career
    Careers for Different Types of Individuals
  • 2. Adjusting to the Dynamic Personal Selling Environment
    Megatrends Affecting Personal Selling
    Adapting to Megatrends
    Professional Salespeople as Customer Relationship Managers
  • 3. Ethical and Legal Considerations in Personal Selling
    What Are Ethics?
    Ethical Concerns of Salespeople
    Determine Your Level of Moral and Ethical Standards
    The Company's Ethical Eyes and Ears in the Field
    Behaving Ethically, Every Day
    AMA Code of Ethics
    Going Beyond Ethics: Laws Affecting Business-to-Business Personal Selling
    Ethics and Regulation in International Sales
  • II. The Personal Selling Process
  • 4. Prospecting and Qualifying
    Filling the Salesperson's "Pot of Gold"
    Stages in the Personal Selling Process
    The Importance of Prospecting
    Prospecting for Leads
    Jason Smyczynski: Manufacturers' Sales Representative
    Example of Direct Mail
    The Prospecting Plan
    Prospects: The Salesperson's Pot of Gold
    Qualifying: How a Lead Becomes a Prospect
  • 5. Planning the Sales Call: Steps to a Successful Approach
    Importance of Planning the Sales Call
    Planning for the Sales Call: Seven Steps toPreapproach Success
    Initial Call Reluctance—Sales "Stage Fright"
    Interaction with the Receptionist
    Approaching the Prospect
    Greeting the Prospect
    Improving One's Self-Image
  • 6. Sales Presentation and Demonstration: The Pivotal Exchange
    The First Sales Call and the Sales Presentation
    Planning the Sales Presentation
    General Guidelines for Effective Sales Presentations
    Sales Presentations to Groups
    Presentation Planning Checklist
    Group Presentation Example
    Sales Presentation Strategies
    Adaptive Versus Canned Sales Presentations
    How Adamptive Are You?
    Written Presentations
    Selling the Long-Term Relationship
  • 7. Negotiating Sales Resistance and Objections for "Win-Win"
    What Are Buyer Objections and Resistance?
    Planning for Objections
    Different Forms of Objections
    Identifying and Dealing with the Prospect's Key Objection
    Negotiating with Prospects and Customers
    Specific Techniques for Negotiating Buyer Objections
    A Major Nemesis: Price Resistance
  • 8. Confirming and Closing the Sale: Start of the Long-Term Relationship
    Closing and Confirming the Sale
    Avoiding the Close
    The Trial Close
    Principles of Persuasion in Closing
    Closing Techniques
    Letting Customers Close the Sale
    Silence Can Be Golden in Closing
    Closing Mistakes
    How Do You Handle Sales Rejection?
    Immediate Post-Sale Activities
  • 9. Following Up and Servicing the Account: Building Strategic Partnerships By Keeping Customers Satisfied and Loyal
    The Nature of Buyer-Seller interactions
    What Is Customer Service?
    Importance of Customer Satisfaction
    Customer Follow-Up Strategies
    Closing with the Customer Service Team
    Keeping Up with Rising Customer Service Expectations
    Customer Service Questionnaire
    Evaluating Customer Service
  • III. Understanding and Communicating with Customers
  • 10. Understanding and Negotiating with Organizational Buyers
    What Organizational Buyers Want from Salespeople
    Industrial Markets
    Resellers
    Government Markets
    Not-for-Profit Markets
    Negotiating Styles of Organizational Buyers
    Business Orientation of Organizational Buyers
    International Negotiations
  • 11. Strategic Understanding of Your Company, Products, Competition, and Markets
    Strategic Understanding of Your Company
    Strategic Understanding of Your Products
    Strategic Understanding of Your Competition
    Strategic Understanding of Your Markets
  • 12. Communicating Effectively with Diverse Customers
    What Is Communication?
    Developing Communication Skills
    Are You an Effective Communicator?
    Communication Styles
    What's Your Communication Stlye?
    Communication and Trust Building
  • IV. Achieving Success in Personal Selling
  • 13. Managing Your Time and Your Territory
    Self-Management
    Effectiveness And Efficiency
    Sales Activities
    Setting Priorities
    Account And Territory Management
    Working Smarter
  • 14. Starting Your Personal Selling Career
    Your Career in Sales
    What Companies Look for in New Salespeople
    How Companies Screen You for a Sales Job
    Selling Yourself to a Prospective Employer
    Your Early Sales Career

Book about: The Interactive Computing Series or Epidemiology of Quality

Debt Games: Strategic Interaction in International Debt Rescheduling

Author: Vinod K Aggrawal

This book explains the significant variation that has emerged over time and across cases in international debt rescheduling during the past one hundred and seventy years. Based on a novel situational theory of bargaining, Professor Aggarwal's study provides a method to deduce actors' payoffs in different bargaining situations to develop "debt games," which are then used to predict negotiating outcomes. This integrated political-economic approach to analyze bargaining episodes goes beyond simple economic models or purely descriptive studies. In doing so, it contributes to international political and economic theory, game theory, and historical research on debt negotiations.



Saturday, January 24, 2009

Hemmed In or Libya since Independence

Hemmed In: Responses to Africa's Economic Decline

Author: Thomas M Callaghy

Provides a critical examination of African and international responses to Africa's economic decline of the last two decades, especially the links between economics and politics.

Deborah Brautigam

Beautifully written and full of enormously useful detail. . . . I haven't seen anything comparable that brings both economic and political perspectives together in providing a review of Africa's crisis.



Book review: Goulash and Picking Pickles or Sky Juice and Flying Fish

Libya since Independence: Oil and State-Building

Author: Dirk Vandewall

Although Libya and its current leader have been the subject of numerous accounts, few have considered how the country's tumultuous history, its institutional development, and its emergence as an oil economy combined to create a state whose rulers ignored the notion of modern statehood. Dirk Vandewalle supplies a detailed analysis of Libya's political and economic development since the country's independence in 1951, basing his account on fieldwork in Libya, archival research in Tripoli, and personal interviews with some of the country's top policymakers.



Table of Contents:
List of Acronyms
Preface
Note on Transliteration
Chronology, 1951-1996
Ch. 1Introduction: Issues and Framework3
Ch. 2The Distributive State17
Ch. 3Shadow of the Past: The Sanusi Kingdom41
Ch. 4From Kingdom to Republic: The Qadhafi Coup61
Ch. 5Thawra and Tharwa: Libya's Boom-and-Bust Decade82
Ch. 6Shadow of the Future: Libya's Failed Infitah142
Ch. 7Oil and State-Building in Distributive States: The Libyan Contribution169
Bibliographical Note191
Selected Bibliography202
Index219

Friday, January 23, 2009

Corporate View or Selected Employment Law Statutes

Corporate View: Orientation

Author: Karl Barksdal

Corporate View is a series of text/simulations that use a live corporate Intranet. Students learn to communicate and understand corporate terminology, research and make business decisions, use the Internet and corporate Intranet as office tools, and work in real and virtual teams. The Corporate View titles can be used in any order, independently or jointly. Corporate View: Orientation is not a prerequisite to the other titles. Students, working as interns, rotate through the major departments of a large corporation in Corporate View: Orientation. Students engage in realistic, online activities typically performed by entry-level employees in the various departments of a large corporation.



Read also Contemporary Visual Merchandising or Academic Advancement in Composition Studies

Selected Employment Law Statutes

Author: Mack A Player

This pamphlet is designed to be used in Employment Law, Employment Discrimination, Labor Arbitration, and Labor Law classes, regardless of the teacher's choice of text. Provides up-to-date commercial law coverage, including, but not limited to, the Age Discrimination in Employment Act, Americans with Disabilities Act, Federal Arbitration Act, and the Whistleblower Protection Act.



Table of Contents:
Age Discrimination in Employment ActAmericans with Disabilities Act Civil Rights Act of 1964, Title VI Civil Rights Act of 1964, Title VII Civil Rights Act of 1964, Title IX Civil Service Reform Act of 1978 Civil Rights Act of 1991 Civil Rights Attorney's Fees Awards Act Congressional Accountability Act Employee Retirement Income Security Act (ERISA) (including COBRA) Employee Polygraph Protection Act of 1988 Fair Labor Standards Act (FLSA) (including the Equal Pay Act) Family and Medical Leave Act (FMLA) Federal Arbitration Act Federal Unemployment Tax Act (FUTA) Immigration Reform and Control Act Labor Management Relations Act (LMRA) Labor Management Reporting and Disclosure Act (LMRDA) National Labor Relations Act (NLRA) Occupational Safety and Health Act (OSHA) Older Workers Benefit Protection Act Portal-to-Portal Act Prevailing Wage Laws (Davis-Bacon Act; Walsh-Healey Act; Service Contract Act) Reconstruction Era Civil Rights Acts Rehabilitation Act of 1973 Whistleblower Protection Act Worker Adjustment and Retraining Notification Act (WARN)

Thursday, January 22, 2009

Globalization or Developing New Food Products for a Changing Marketplace

Globalization: A Financial Approach

Author: Nicholas V V Gianaris

The global economy is undergoing dramatic financial changes. The removal of technical, trade, and monetary barriers and the liberalization of world economies create challenges and opportunities for investment and financial transactions. With these changes, international finance is expected to play a vital role in foreign exchange, cross-border capital flows, joint ventures, and economic growth, but rapid progress in telecommunications and electronic capital transfers could lead to tremors in financial markets, making the global economy vulnerable to speculation, investors'panic, and economic fluctuations. Supported by the latest empirical research, this book weaves together a theoretical framework of international finance.

Booknews

Gianaris (economics, Fordham U.) presents a theoretical framework of international finance, based on current empirical research and applications. Intended for students, scholars, and business people studying international finance and development, the volume analyzes traditional and modern theories of international monetary systems, problems of balance of payments, and exchange rates, as well as adjustment and stabilization policies. It covers emerging markets, foreign investment and cross-border mergers and acquisitions, economic and financial integration, the effects of macroeconomic policy on international finance, and the social and national aspects of globalization. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Table of Contents:
Tables and Figuresix
Prefacexiii
Acknowledgmentsxv
1.Introduction1
2.International Monetary System: Financial Institutions12
3.World Trade, Balance of Payments, and Currency Adjustment38
4.Foreign Exchange and Securities Markets63
5.Global Shareholding, Market Capitalization, and External Debt91
6.Emerging Markets117
7.Foreign Investment and Cross-Border Mergers and Acquisitions143
8.Economic and Financial Integration173
9.Effects of Macroeconomic Policy on International Finance196
10.Social and National Aspects of Globalization221
Notes239
Selected Bibliography249
Index253

Read also Spiritual Legacy of Shaolin Temple or Christian Healing

Developing New Food Products for a Changing Marketplace

Author: Aaron L Brody

This second edition of a best-selling text integrates all aspects of food product development, including marketing, technology, and packaging, as well as the process and organization required to develop new products. Written by experts with years of industry experience, the book combines theory, practice, and pragmatism. With real-life examples of success and failure, and guidance on how to achieve success and avoid failure, it is an essential reference. The second edition covers the entire new food product development process and includes three new chapters on formulation and implementation by the Chef, and sensory analysis, along with new photographs throughout, and updates as appropriate.

Booknews

When Brody and Lord could find no suitable textbook for their course in product policy for food marketing majors at St. John's University, they cobbled together notes and invited in speakers for several years. Finally they had had enough, and invited specialists to write accounts of the various aspects. They emphasize that developing new food products is a systemic process that must engage every part of the company, including marketing, design, the laboratory, legal, and of course the bookkeeper. Well, the big boss can probably stay in the Bahamas, in fact it is probably better that way. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Wednesday, January 21, 2009

European Community Eastern Europe and Russia or Soap Opera Paradigm

European Community, Eastern Europe, and Russia: Economic and Political Changes

Author: Nicholas V V Gianaris

Europe is undergoing dramatic economic and political changes. This work discusses structural changes and main problems and developments in relationships between the European Community (EC) and Eastern Europe. Part I deals with the EC, mainly the West European democracies, and gives an historical framework for formation and expansion of this group. Part II deals individually with the East European and troubled Balkan countries. Part III deals with the European countries in the former USSR.

Booknews

Gianaris (economics, Fordham U.) examines the potential effects of the drastic economic and geopolitical changes in Eastern Europe and Russia, and the integration of Western Europe, on global economic, political, and cultural relations. He presents a historical framework with comparative case studies of the region's nation-states and analyzes the structural changes regarding trade, joint ventures, and development trends between the EC and East European countries, including Russia. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Go to: Beginning Joomla or Nikon D200 Digital Field Guide

Soap Opera Paradigm: Television Programming and Corporate Priorities

Author: James H Wittebols

The Soap Opera Paradigm is an engaging look at the pervasive use of daytime soap opera storytelling techniques in most television program genres, from prime time soap operas and reality shows to the nightly news, coverage of political campaigns, and sports programming. Drawing from a wealth of research, James Wittebols shows how programming techniques have changed over time and what roles media concentration and commercial influences have played in these changes.



Table of Contents:
Pt. IThe soap opera paradigm and the television industry9
1The evolution of the television industry11
2The soap opera as commodity form29
3The WWE : machismo, melodrama, and money45
Pt. IISoap opera storytelling in news63
4The evolution of the ABC and CBS news divisions65
5TV news : the show's the thing87
6Floods of tears : natural disasters in the news105
7All my primaries : political campaigns and television news129
Pt. IIISoap opera : the Godzilla genre149
8Prime time storytelling151
9Reality TV : "this is just like a soap"171
10A little soap with your sports?191

Tuesday, January 20, 2009

Fundamentals of International Finance or Cases Internatl Org Behavior P

Fundamentals of International Finance

Author: Michael Connolly

This book provides a basic working knowledge of international business finance. It includes a self-contained study of the instruments used by currency traders and hedgers, and will help the reader to understand how managers of international corporations carry out their business. Organized in three sections, the book:
* examines the mechanics of the foreign exchange market, reviewing spot, forwards, futures and options
* constructs the main building blocks of international finance including interest rate parity an arbitrage
* introduces the reader to corporate aspects.

The book is an ideal text for all those studying a foundation course in international finance, both at undergraduate and MBA level.



Table of Contents:
Preface
Introduction to international finance
History of money and finance
The foreign exchange market
Hedging
International financial management
Financial scams and swindles
Problem sets

Go to: The Breast Cancer Prevention and Recovery Diet or Master Lams Walking Chi Kung

Cases Internatl Org Behavior P

Author: Oddou

I>Cases in International Organizational Behavior is an ideal supplement to organizational behavior and principles of management courses.



Wednesday, January 14, 2009

Successful Grants Program Management or Action Research in Organisations

Successful Grants Program Management

Author: David G Bauer

As school districts struggle with decentralized management, the need to coordinate grant proposal development has grown dramatically. This indispensable resource contains all the practical tools that districts need to manage cross-curricular proposals for all their schools. It describes the key elements of a successful grants system, explains the legal, ethical, and financial requirements of grantseeking programs, and offers worksheets and checklists to help organize every aspect of grants promotion and administration. Grants expert David Bauer shares sound advice and such important instruments as:

  • A planning matrix for refining goals and objectives
  • A systems analysis spreadsheet for reviewing budget and staff resources
  • A step-by-step outline for developing a grants procedure manual

This comprehensive guide also shows how to provide grantseekers with computer-based research tools. Timely and practical, Successful Grants Program Management focuses on the district's role in winning corporate, federal, and foundation grants.



Book review: T R or Takeover

Action Research in Organisations

Author: Jean McNiff

Action research is increasingly perceived and used as a powerful methodology to promote professional awareness and development. This text demonstrates how it can be utilized to promote management and organizational improvement.



Table of Contents:
The contributors
Acknowledgements
Introduction1
Prologue: contextualising the study25
Pt. IWhat is the nature of organisational knowledge?33
1Learning organisations and the responsibility of managers37
Learning about learning60
2Learning organisations as good societies67
Journeyman89
3Action research, power and control95
Collaboration for co-liberation: a story of intentional intervention115
Pt. IIHow is organisational knowledge acquired?125
4Doing research127
5Empirical research142
Rehabilitating sexual offenders in religious communities154
6Interpretive research160
Understanding my work as a group leader in employment counselling173
7Critical theoretic research177
Courage to risk, courage to be free192
8Action research197
Pt. IIIHow is organisational knowledge put to use?219
9Action research in organisations221
10New theories of organisation242
Pt. IVWhat are the implications of living theories of organisation for social living?257
11What should be the focus of management education?259
Action research and the production of working knowledge259
Dialogue, learning and management education261
Enquiry in action in business education?264
What should be the focus of management education?269
What should be the focus of management education?272
12My epistemology of practice of the superintendency274
13How one school is fulfilling the vision of Peter Senge's 'learning organisation'285
Epilogue: reconciliations297
References302
Index323

Marketing Planning Library and Information Services or It Sounded Good When We Started

Marketing/Planning Library and Information Services: Second Edition

Author: Darlene E Weingand

Framing sound marketing principles within the context of customer service, Weingand demonstrates how current marketing ideas and strategies can contribute to effective library and information center management. This practical handbook gives a broad overview of the entire marketing/planning system-from creating a marketing team and developing a mission to conducting a marketing audit, setting goals, creating an action plan, designing and pricing the product, promoting services, and evaluating the end result.

Booknews

Gives a broad overview of the entire marketing and planning system and shows how marketing relates to essential library service functions in the information age. Tells how to create a marketing team, develop a mission, design and price the product, and promote service, with special attention given to the relationship between mission and vision. Serves as a resource for information professionals in both institutional and entrepreneurial settings, and can be used as a text for students. This second edition adds two chapters. The author is a consultant and trainer in the field. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Table of Contents:
Illustrations
Introduction
Chapter 1: What Is Marketing? And How Does It Connect to the Planning Process?
Chapter 2: Before You Begin - Forming a Marketing/Planning Team
Chapter 3: Developing a Mission and Vision - Why Exist?
Chapter 4: The Marketing Audit - Examing the Library's Environments
Chapter 5: Goals, Objectives, and Action Strategies - A Road Map to an Effective Future
Chapter 6: The Library's Products - Heart of the System
Chapter 7: The Price - What Does Each Product Cost?
Chapter 8: The Place - How to Connect the Customer with the Product
Chapter 9: Promotion - Last, but Not Least
Chapter 10: Evaluation - Two Approaches
Chapter 11: Present Success - And Designing a Preferred Future
Bibliography
Index

Go to: Fresh at Home or Cooking with Shakespeare

It Sounded Good When We Started: A Project Manager's Guide to Working with People on Projects

Author: Dwayne Phillips

A common-sense guide to real-world project management

Common sense isn't always commonly practiced. Anyone who's ever worked on a project in a technical setting knows this. Indeed, much of working with others consists of solving unexpected problems and learning from mistakes along the way.

It Sounded Good When We Started: A Project Manager's Guide to Working with People on Projects provides essential reading for project managers trying to understand the trials and triumphs that can arise in any project setting. The authors, both respected project managers with sixty years of experience between them, describe their own mistakes as well as the many valuable lessons they drew from them. Instead of trying to formulate these in abstract theory, Phillips and O’Bryan tell the stories surrounding a particular project, providing a more memorable, real-world, and practical set of examples.

Written in a distinctly nontechnical style, this is a general troubleshooting guide for people who work on projects together. As such, its content proves useful in many different settings and applies to many different kinds of endeavors. Most of the stories are about problems—since it's the problems we often remember more than the successes—and what was learned from them. After describing a given problem, the authors analyze the issues that led to it and work towards various ways they've discovered to create a better project environment, one where problems get solved easier and happen less frequently.

It Sounded Good When We Started offers a highly readable go-to for engineers, scientists, computer professionals, and anyoneworking on specialized, collaborative projects.

DWAYNE PHILLIPS, PhD, has worked as a systems and computer engineer for the U.S. government since 1980. He performed liaison work with foreign governments, developed and maintained software, and for most of the past twelve years has managed projects. He is the author of The Software Project Manager's Handbook: Principles that Work at Work, also from Wiley.

ROY O'BRYAN has over forty-two years on the leading edge of technology, developing software and hardware systems. A former Senior Executive Fellow at the Kennedy School of Government, Harvard University, O'Bryan has worked for the past thirteen years for Northrop Grummon as a Senior Staff Engineer providing technical and management assistance to a number of government programs.



Tuesday, January 13, 2009

The Economics of the World Trading System or Fundamentals of Advanced Accounting

The Economics of the World Trading System

Author: Kyle Bagwell

World trade is governed by the rules of the World Trade Organization (WTO), the successor to the General Agreement on Tariffs and Trade (GATT). The WTO sets rules of conduct for the international trade of goods and services and for intellectual property rights, provides a forum for multinational negotiations to resolve trade problems, and has a formal mechanism for dispute settlement. It is the primary institution working, through rule-based bargaining, at freeing trade.

In this book, Kyle Bagwell and Robert Staiger provide an economic analysis and justification for the purpose and design of the GATT/WTO. They summarize their own research, discuss the major features of the GATT agreement, and survey the literature on trade agreements. Their focus on the terms-of-trade externality is particularly original and ties the book together. Topics include the theory of trade agreements, the origin and design of the GATT and the WTO, the principles of reciprocity, the most favored nation principle, terms-of-trade theory, enforcement, preferential trade agreements, labor and environmental standards, competition policy, and agricultural export subsidies.



New interesting book: Calypso Coolers or Around the Roman Table

Fundamentals of Advanced Accounting

Author: Joe Ben Hoyl

Fundamentals of Advanced Accounting, 2/e is ideal for those schools wanting to cover 12 chapters in their advanced accounting course. Typically, this course covers 5-6 consolidations chapters, two foreign currency chapters, two partnership chapters, and 2-3 governmental and not-for-profit chapters. Fundamentals of Advanced Accounting boasts the same great assets that have made the authors' longer Advanced Accounting a success, including the incorporation of the latest FASB pronouncements, the integration of skill preparation for the new CPA exam, and of course, great authorship. This edition also includes an update on the Financial Accounting Standard Board (FASB), in conjunction with the International Accounting Standards Board, which enacted the following two statements of financial accounting standards (SFAS) that will affect significantly the accounting and financial reporting for business combinations:

SFAS 141R, “Business Combinations” (to replace SFAS 141).

SFAS 160, “Noncontrolling Interests and Consolidated Financial Statements” (to replace Accounting Research Bulletin 51).



Table of Contents:

Ch. 1
The Equity Method of Accounting for Investments


Ch. 2
Consolidation of Financial Information


Ch. 3
Consolidations - Subsequent to the Date of Acquisition


Ch. 4
Consolidated Financial Statements and Outside Ownership


Ch. 5
Consolidated Financial Statements - Intercompany Asset Transactions


Ch. 6
Intercompany Debt, Consolidated Statement of Cash Flows, and Other Issues


Ch. 7
Foreign Currency Transactions and Hedging Foreign Exchange Risk


Ch. 8
Translation of Foreign Currency Financial Statements


Ch. 9
Partnerships: Formation and Operation


Ch. 10
Partnerships: Termination and Liquidation


Ch. 11
Accounting for State and Local Governments, Part I


Ch. 12
Accounting for State and Local Governments, Part II


Wireless Internet Mobile Business or The Book on Management

Wireless Internet & Mobile Business: How to Program

Author: H M Deitel

Learn how to build winning wireless and mobile business solutions, start to finish! In this 1400-page book, the best-selling authors of the How to Program Series apply their proven methodology and signature Live-Code™TM Approach to teaching wireless/mobile application development!This book covers every key aspect of building wireless Internet and mobile business applications: programming, location-based technologies, e-marketing, wireless payment options, security — even legal, social, and internationalization issues. The Deitels offer in-depth introductions to wireless development on Palm and Pocket PC/Windows CE platforms; then present detailed coverage of WML, and WMLScript. Wireless Internet and Mobile How to Program also reviews the following cutting-edge technologies and approaches: Web Clipping, i-Mode, Bluetooth, server-side development, J2ME, XML/XSL/XSLT, Microsoft's .NET mobile framework, Qualcomm's Binary Runtime Environment for Wireless (BREW), and options for wireless multimedia. Hundreds of expert tips offer invaluable insight into good programming practices, avoiding errors, maximizing performance, testing, and debugging. For beginning programmers, and for all experienced programmers seeking to leverage their experience in wireless Internet and mobile business development.



Table of Contents:

Read also Poverty Is Not a Vice or Micro Econometrics for Policy Program and Treatment Effects

The Book on Management

Author: Bob Kimball

The Book on Management is a step-by-step description of what management really is - and what it is not. This book describes in detail the processes of hiring the best employees, building and empowering teams, and creating an ideal environment and organizational structure where employees can achieve personal fulfillment. With real-world examples and applications, this resource shows what makes one manager superior to another, and examines the skills and tactics you'll need to best get the job done.

What People Are Saying

Chuck Howard
A MUST-READ for new managers or any leaders who want to hone their leadership skills and develop highly productive teams, all while staying out of the corporate 'dog house.' AN EXCELLENT OVERVIEW OF THE ART OF MANAGEMENT. . . . Examines all aspects of the subject from recruiting and hiring to discipline and termination with an emphasis on motivation and developing a successful team. The book sorts through the multiple management theories that have come in and out of vogue, and focuses on what will help anyone become successful.
MBA, Executive District Sales Manager, AstraZeneca Pharmceuticals


Jerold Buck Hall
This book is A MUST-READ history lesson on why most people fail as managers, and it follows through with the actionable plans you need to become a successful one. Kimball's easy-to-read style cuts through the corporate noise with no-nonsense take-aways that you can begin using today! What more could you want in a book?
Co-author of Selling in the New World of Business




Skin Trade or Comparative Economic Systems

Skin Trade

Author: Ann Ducill

How does the notion of colorblind equality fit with the social and economic realities of black Americans? Challenging the increasingly popular argument that blacks should settle down, stop whining, and get jobs, Skin Trade insists that racism remains America's premier national story and its grossest national product. From Aunt Jemima Pancakes to ethnic Barbie dolls, corporate America peddles racial and gender stereotypes, packaging and selling them to us as breakfast food or toys for our kids.

Moving from the realm of child's play through the academy and the justice system, Ann duCille draws on icons of popular culture to demonstrate that it isn't just race and gender that matter in America but race and gender as reducible to skin color, body structure, and other visible signs of difference. She reveals that Mattel, Inc., uses stereotypes of gender, race, and cultural difference to mark—and market—its Barbie dolls as female, white, black, Asian, and Hispanic. The popularity of these dolls suggests the degree to which we have internalized dominant definitions of self and other.

In a similar move, Skin Trade interrogates the popular discourse surrounding the trial of O. J. Simpson, arguing that much of the mainstream coverage of the case was a racially coded message equally dependent on stereotypes. Focusing on Newsweek and Time in particular, duCille shows how the former All-American was depicted as un-American. She explores other collusions and collisions among race, gender, and capital as well. Especially concerned with superficial distinctions perpetuated within the academic community, the author argues that the academyindulges in its own skin trade in which both race and gender are hot properties.

By turns biting, humorous, and hopeful, Skin Trade is always riveting, full of strange connections and unexpected insights.

Publishers Weekly

In these cogent and clever essays, duCille (The Coupling Convention) handily balances popular culture and academia with an accessible and wry tone. DuCille has an eye for ideas that others have glossed over or missed completely. She adds a new twist to the recent flood of Barbie scholarship with her consideration of the doll's ethnic makeup. DuCille not only examines the many "would-be multicultural versions of the doll" (including Malaysian, Nigerian and Native American Barbie) but also considers the boundaries that Mattel, Barbie's manufacturer, refuses to cross (e.g., the "ethnically correct" Shani doll has wider hips but still sports long hair). In examining the myriad media perspectives on the O.J. Simpson trial, duCille casts a wide net without getting tangled in it. Sandwiched between these two essays on icons are three on literature and academia. One examines the ire that writers like Toni Morrison and Alice Walker provoke in black male critics, who often accuse them of misrepresenting black men and identifying with their gender to the detriment of their race. A second ponders the current popularity of literature by African American women by examining the rise of Zora Neale Hurston's Their Eyes Were Watching God from out-of-print text to "quasi-canonical." A third considers the rise of Afrocentricity in a postcolonial world and its use for everyting from "`African Pride' hair straighteners sold in the `Ethnic Needs' aisle at Super Stop & Shop, to the fake kente placemats available through J.C. Penney's `Afrocentric' catalogue." "Race", duCille says in her prologue, "and its kissing cousin ethnicity have become precious commodities for both capitalism and the academy." (Oct.)



Table of Contents:
Prologue: What You Mean "We," Kemo Sabe?1
1Toy Theory: Black Barbie and the Deep Play of Difference8
2Monster, She Wrote: Race and the Problem of Reading Gender-Wise60
3The Occult of True Black Womanhood81
4Discourse and Dat Course: Postcoloniality and Afrocentricity120
5The Blacker the Juice: O.J. Simpson and the Squeeze Play of Race136
Epilogue: The More Bitter the Whine170
Notes175
Index203

Books about: Reaching Past the Wire or Narrative of Sojourner Truth

Comparative Economic Systems

Author: Martin Schnitzer

This marketing leading text focuses on comparisons between the three major types of economic systems in the world today - capitalism, socialism, and the economies of the LDC?s and developing countries. Several variants of capitalism are represented by exploring the U.S., Germany, and Japan. Also discussed are the problems involved in the transformation of the former communist countries of Russia and Eastern Europe into capitalist countries (Poland, The Czech Republic and Hungary). Developing economy coverage includes comparisons between China and India, and coverage of the Latin American countries of Argentina, Brazil and Mexico, as well as comparisons between African nations.

Booknews

An undergraduate textbook, revised from the 1991 edition to purge the traditional comparison between capitalism and communism. Instead, three forms of capitalism are compared--those of the US, Japan, and Germany--and economic developments in eastern Europe and the former Soviet Union are discussed. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Monday, January 12, 2009

MIS Cases or The New Aging

MIS Cases: Solving Small Business Scenarios Using Application Software

Author: Cynthia Gardner

Packed with practical assignments with business solving scenarios, this problem-solving book will help readers grasp the skills needed for Microsoft Excel, Access, and simple Web design. Each chapter presents three cases that arm them with the tools to work through situations on their own. The running case presents interesting scenarios within everyday life situations to make the material more engaging. As they progress through each case, they'll gain a new skill set.



Book review: The Diet Detectives Count Down or Getting Help

The New Aging: Politics and Change in America

Author: Fernando M Torres Gil

This timely, persuasive work is informed by Torres-Gil's considerable experience in political, policy, and administrative elder affairs positions. It examines the compelling need to reform current public policy as it reacts to changing demographics and attempts to serve the needs of older people. Torres-Gil acknowledges that change will be difficult and is careful to detail available options, solutions, and actions which are equitable and realistic. This is a provocative, informative, and prescriptive response to an obvious national problem of immense concern. It will guide policy formulation and implementation in the area of aging programs throughout the 1990s.



Table of Contents:
Foreword by Arthur S. Flemming
Preface
Introduction
The Three Forces of an Aging Society
America at the Crossroads
The Politics of the New Aging
Economics of the New Aging
The Aging of the Baby Boomers
Programs, Benefits and Services: Preparing for the New Aging
America in the Twenty-First Century
Bibliography
Glossary
Index

Models for Dynamic Macroeconomics or Global Health Care Markets

Models for Dynamic Macroeconomics

Author: Fabio Cesare C Bagliano

Models for Dynamic Microeconomics provides the advanced student with key methodological tools for the dynamic analysis of a core selection of macroeconomic phenomena, including consumption and investment choices, employment and unemployment outcomes, and economic growth.
The technical treatment of these tools will enable the student to handle current journal literature, while not assuming any particular familiarity with advanced analytical tools or mathematical notions. As these tools are introduced, they are related to particular applications to illustrate their use.
Chapters are linked by various formal and substantive threads. Discrete-time optimization under uncertainty, introduced in Chapter 1, is motivated and discussed by applications to consumption theory, with particular attention to empirical implementation. Chapter 2 focuses on continuous-time optimization techniques, and discusses the relevant insights in the context of partial-equilibrium investment models. Chapter 3 revisits many of the previous chapters' formal derivations with applications to dynamic labour demand, in comparison to optimal investment models, and characterizes labor market equilibrium when not only individual firms' labor demand, but also individual labor supply by workers, is subject to adjustment costs. Chapter 4 proposes broader applications of methods introduced in the previous chapters and studies continuous-time equilibrium dynamics of representative agent economies, featuring both consumption and investment choices, with applications to long-run growth frameworks of analysis. Chapter 5 illustrates the role of decentralized trading in determining aggregate equilibria, andcharacterizes aggregate labor market dynamics in the presence of frictional unemployment. Chapters 4 and 5 pay particular attention to strategic interactions and externalities: even when each agent correctly solves his or her individual dynamic problem, modern microfounded macroeconomic models recognize that macroeconomic equilibrium need not have unambiguously desirable properties.
By bridging the gap between undergraduate economics and modern microfounded macroeconomic research, this book will be of interest to graduate students in economics, and as a technical reference for economic researchers.



Book review: Estrategia de Información Corporativa y Dirección:Texto y Casos

Global Health Care Markets: A Comprehensive Guide to Regions, Trends, and Opportunities Shaping the International Health Arena

Author: Walter W Wieners

Keeping in step with the ever expanding global economy, health care providers and pharmaceutical companies are establishing themselves in foreign health markets at an unprecedented rate. The question is, How can these organizations prepare themselves for the challenges and opportunities they will find in today's worldwide health care marketplace? Written by an international panel of highly acclaimed health care experts, Global Health Care Markets is a comprehensive guide to the current state of health care delivery systems worldwide. This much-needed resource profiles the world's most significant regions and markets, analyzes the important trends in international medicine and technology, and provides helpful projections of the opportunities for providers, vendors, agencies, and governments.

Doody Review Services

Reviewer: Eugene C. Rich, MD (Creighton University Medical Center)
Description: This multiauthored book describes healthcare systems and healthcare markets in Europe, North America, Latin America, the Pacific basin, and Asia.
Purpose: The purpose is to present a practical business guide or tool for analyzing diverse systems and furthering discussions of the major trends affecting global healthcare. The book is intended to be used as a guide for businesses seeking to enter new markets as well as a resource for educators.
Audience: The intended audience is healthcare organization executives interested in international healthcare markets as well as healthcare administration and health policy educators and scholars.
Features: This work begins with an initial section entitled "Understanding Global Health Markets," which includes eight chapters ranging from "Trends in Expenditures, Access, and Outcomes Among Industrialized Countries" to "Projecting the Impact of Trade Regulations." The remaining five sections focus on developments in major geographic areas (Europe, North America, Latin America, the Pacific basin, Asia). The book shows some signs of inconsistent editing. The chapter organization varies substantially, complicating comparison on common issues across national healthcare markets. It appears the chapters were written at different times. A number of these appear to be written in 1998 and there are several chapters with references to "future" health policy events and national health policy changes, which were anticipated to occur early in the year 2000. Chapters are often under-referenced and the pertinence and the currency of the references varies. The index is inconsistent in its level of detail; potentially important topics such as primary healthcare or primary care providers are not indexed at all and others such as public health are referenced only for a particular country (e.g. the Netherlands).
Assessment: This book has a variety of limitations as described above, perhaps understandable given the daunting complexity of this topic. The recent publication by Powell and Wessen, Healthcare Systems in Transition, provides a much more substantive analysis of changes in the organization and finance of some important European and Canadian systems; Powell and Wessen, however, do not provide information on the much broader range of national health systems (e.g. Latin American and Asian countries) offered by this book.

Booknews

A guide to national health-care policies and the financing and delivery of health care globally, with a focus on Europe, Latin America, the Pacific Basin, Asia, and North America. It's intended both as a business tool for companies that want to expand into health care or enter new markets, and also as a resource for learning, teaching, and conducting academic research. An introductory section analyzes issues such as the impact of information technology, understanding diverse health-care systems, and regulatory environments. It's followed by chapters on individual countries that discuss issues such as specific policies, key historical events, and market conditions. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Fatbrain

"Health care executives need a practical "how to" guide for understanding the impact of technology on global markets. This is just such a book."
--Paul W. Nice, national director, eHealth, Alliances Oracle Corporation

"This book is a comprehensive and informative guide to health policy and health systems throughout the world. It is an invaluable source for all those interested in the theory and practice of health care delivery and health policy, internationally."
--Richard G. A. Feachem, director, Institute for Global Health and professor of International Health, University of California, San Francisco, and University of California, Berkeley

Rating

2 Stars from Doody




Table of Contents:
Figures and Tables
Foreword
Preface
The Editor
The Editorial Advisory Board and Sponsoring Organization
The Contributors
Pt. 1Understanding Global Health Markets and the Forces that Shape Them1
1Comparing Global Health Systems: Lessons and Caveats7
2Trends in Expenditures, Access, and Outcomes Among Industrialized Countries24
3Critical Issues in Evaluating Global Markets43
4When Managed Care Doesn't Travel Well; A Case Study of South Africa52
5The Role of Regulation in Global Managed Care66
6Accreditation and Globalization81
7Information and Communication Technology94
8Projecting the Impact of Trade Regulations103
Pt. 2Europe115
9The Netherlands121
10Germany139
11Spain153
12France164
13United Kingdom173
14Israel183
15Poland194
16Russia202
Pt. 3Latin America211
17Brazil213
18Argentina229
19Chile237
20Mexico247
21Culture Clash: A Case Study of Mexico263
Pt. 4Pacific Basin271
22Malaysia273
23The Philippines282
24Australia294
25New Zealand304
Pt. 5Asia315
26China317
27Hong Kong331
28India339
29Japan352
Pt. 6North America365
30Canada367
31United States of America382
Index401

Foodservice Profitability or Employment Discrimination Law

Foodservice Profitability: A Control Approach

Author: Timothy H Hill

This book is the guide to how to maximize revenues, control expenses, and optimize financial objectives. Its practical “hands-on” approach facilitates immediate application to all types of foodservice operations. Used for illustrative purposes, the included forms can be reproduced and implemented. Chapter topics cover the control process; food cost/food cost percentage; inventory management; requisitions and transfers; purchasing functions; receiving merchandise and processing invoices; quality standards, specifications, yield analysis, and plate cost; food production control; menu sales analysis; beverage cost/beverage cost percentage; bar and inventory control; beverage production control and service; controlling payroll costs and the cost of employee turnover; measuring staff performance and productivity; control practices applied to human resources issues, gratuities, wage laws, and working conditions; monitoring the sales process; pricing and sales forecasts; and self-inspections, customer feedback and nonfood inventories. For management personnel in the foodservice industry.

Booknews

A detailed text and technical manual with disk, for use in foodservice operation courses and in an actual industry setting. Emphasis is on helping students learn to gather information, often with the use of computer systems and applications, on which to base management decisions for maximizing sales, controlling expenses, and optimizing financial objectives. Numerous sample forms and reports illustrating control principles, strategies, and tactics can be easily removed from the book for reproduction. Includes chapter objectives, summaries, key concepts, exercises, and discussions questions. An appendix with exercises explains how to use the tutorial program software on the accompanying disk. Requires Windows 3.1 or higher and assumes a general knowledge of how to use a computer. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:
Foreword
Perspective
An Expression of Appreciation
Organization of Text
About the Authors
1The Control Process1
2Food Cost/Food Cost Percentage23
3Inventory Management35
4Requisitions and Transfers51
5Purchasing Functions63
6Receiving Merchandise and Processing Invoices79
7Quality Standards, Specifications, Yield Analysis, and Plate Cost89
8Food Production Control113
9Menu Sales Analysis125
10Beverage Cost/Beverage Cost Percentage137
11Bar and Inventory Control149
12Beverage Production Control and Service169
13Controlling Payroll Costs and the Cost of Employee Turnover187
14Measuring Staff Performance and Productivity215
15Control Practices Applied to Human Resources Issues, Gratuities, Wage Laws, and Working Conditions233
16Monitoring the Sales Process265
17Pricing and Sales Forecasts287
18Select Topics: Self-Inspections, Customer Feedback, Nonfood Inventories, and Espresso Drinks303
App. A: Blank Forms327
App. B: Computer Applications385
Index425

Book review: How Organizations Learn or The Mighty Experiment

Employment Discrimination Law: Problems, Cases and Critical Perspectives

Author: Frank S Ravitch

Integrating cases, theory, and commentary, this up-to-date book provides readers with a detailed discussion of the important issues in employment discrimination law. It gives learners at all levels access to the key cases and statutes in this area, to useful hypotheticals, and to some of the latest thinking on these topics. Chapter topics focus on the issues that matter most in the field today—tracking the birth of modern employment discrimination law, its development, state employment discrimination laws, and the transformative or non-transformative effect of employment discrimination law. For lawyers, paralegals, corporate human resource departments, government agencies, and other government officials.



Sunday, January 11, 2009

Airport Engineering or Rethinking Violence against Women

Airport Engineering

Author: Paul H Wright

This new revised Third Edition of Airport Engineering, the basic classroom text for airport planning and design, shows professionals and students such key essentials as:

  • The structure and organization of air transport
  • Forecasting of air transport demand, using both traditional and new methods
  • Airport systems planning
  • Airport master planning
  • Air traffic control, lighting, and signing
  • Airport capacity and configuration
  • Passenger terminal
  • Air cargo facilities
  • Airport access
  • Designing for safety
  • Environmental impact of airports
Reflecting the latest FAA, ICAO, and IATA recommendations and guidelines, and mirroring the changing climate of air travel in the 1990s, Airport Engineering, Third Edition is the single most informative guide to mastering the state of the art in airport engineering and design. And also by the same authors… Transportation Engineering Planning and Design Third Edition Paul H. Wright and Norman Ashford This book gives a balanced treatment of all modes of transportation—highways, railways and guideways, pipelines, airports, and ports and harbors. Transportation Engineering, Third Edition is divided into six parts:
  • Part 1—Introduces the transportation system of the United States
  • Part 2—Deals with the operation and control of the vehicles that use the physical transport systems
  • Part 3—Examines transportation planning
  • Part 4—Explains the design of land transportation facilities
  • Part 5—Describes the planning procedures and design criteria for air transportation facilities
  • Part 6—Covers water transportation facilities
Complete with an excellent list ofreferences at the end of each chapter for readers who waist to study a transportation problem in greater detail, Transportation Engineering, Third Edition is the definitive textbook for students taking undergraduate transportation courses in civil engineering and city planning. 1989 (0 471-83874-8) 784 pp.

Booknews

A basic text for a graduate course in airport planning and design, rewritten from the 1984 edition to account for changed regulations and guidelines at a time when airport construction threatens to boom (how much better for the land, air, economy, and travelers to see a resurgence of rails). Annotation c. Book News, Inc., Portland, OR (booknews.com)



Book about: A Man Without a Country or Mental Health and Social Policy

Rethinking Violence against Women, Vol. 9

Author: R Emerson Dobash

Based on a series of international workshops sponsored by the Harry Frank Guggenheim Foundations, this cutting-edge volume advances theories, methodologies, and policy analyses relating to various forms of violence against women. Under the skillful editorship of Rebecca Emerson and Russell P. Dobash, Rethinking Violence Against Women is the joint effort of recognized anthropologists, psychologists, philosophers, sociologists, and historians in the field. Divided in three parts, this text takes a comprehensive examination of the following topics: +

Booknews

Papers from two workshops sponsored by the Harry Frank Guggenheim Foundation, held in 1993 and 1995, advance theories, methodologies, and policy analyses relating to various forms of violence against women. Contributors include anthropologists, psychologists, philosophers, sociologists, and historians, examining cultural contexts in which violence occurs, the nature of sexualized violence, and theoretical perspectives on perpetrators of violence. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:
Acknowledgments
1Cross-Border Encounters: Challenges and Opportunities1
2Rethinking Survey Research on Violence Against Women23
3Sexual Violence Against Women and Girls: An Approach to an International Overview53
4Violence Embodied? Circumcision, Gender Politics, and Cultural Aesthetics77
5Violence Against Women in Societies Under Stress111
6Violent Men and Violent Contexts141
7The Hand That Strikes and Comforts: Gender Construction and the Tension Between Body and Symbol169
8Lethal and Nonlethal Violence Against Wives and the Evolutionary Psychology of Male Sexual Proprietariness199
References231
Index251
About the Editors271
About the Contributors273

Labour in Power 1945 1951 or Information Technology for Management

Labour in Power, 1945-1951

Author: Kenneth O Morgan

This is the only detailed and comprehensive account of the policies, programs, and personalities of the powerful and influential Attlee government. Based on a vast range of previously unpublished material, personal papers, and recently released public records, the book provides in-depth portraits of key figures of the period and compares Britain during these years with other European nations after 1945. In conclusion, Morgan assesses the legacy of this crucial administration for Britain, the western world, the new Commonwealth, and the Labour Party itself.



New interesting textbook: Asian Flavors or Food of France

Information Technology for Management: Improving Quality and Productivity

Author: Efraim Turban

These renowned authors explain the implementation of computers and information systems in order to improve organizational performance and effectiveness. Features extensive coverage of all the latest innovations such as fuzzy logic, hypermedia and neural computing as well as international issues. Examples are drawn from large and small businesses, the multinational corporation and the noncorporate user. Also addresses the organizational and societal impacts of information systems.

Booknews

An introductory text that departs from conventional coverage and orientation. Many texts are geared towards yesterday's environment, emphasizing the technology, the construction of information systems, and the support of traditional business functional applications. The approach here is not to rehash the behavioral and organizational aspects of IT that are learned in introductory management courses, but rather to emphasize the innovative uses of information technology in finding and creating solutions to organizational problems and challenges. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Table of Contents:
Pt. IFoundations of Information Technology1
1Information Systems: Concepts, Trends, and Issues3
2Information Technologies: Concepts and Architecture34
3Strategic Information Systems and Information Technology for Business Reengineering69
4Organizations and Information Technology: Reengineering and Total Quality Management101
Pt. IIInformation Systems Technology155
5Processing the Information: Computer Hardware157
6Processing the Information: Computer Software189
7User Interface: Enabling Human-computer Communication225
8Data and Data Management266
9Data Communication and Network Architecture295
Pt. IIIInformation Systems Development337
10The Corporate Information Architecture339
11Information Systems Planning366
12Information Systems Analysis and Design406
13Information Systems Design, Development, Implementation, and Evaluation440
Pt. IVInformation Support Systems (Applications)481
14Supporting Communication and Collaborative Work483
15Supporting the Manager and Decision Making529
16Intelligent Support Systems569
17From Transaction to Processing Innovative Functional Systems616
Pt. VManaging Information Technology671
18Organizing Information Resources673
19Control and Security of Information Systems700
2OImpact of Information Technology on Organizations, Individuals and Society735
International Cases775
GlossaryG-1
Name IndexNI-1
Organizations IndexOI-1
Subject IndexSI-1

Planning World Cities or Pre Industrial Societies

Planning World Cities: Globalization, Urban Governance and Policy Dilemmas

Author: Peter Newman

This internationally comparative text on urban planning covers both the global and regional context in which it takes place and the different combinations of issues confronting different types of cities. In contrast to existing texts the book considers both what have traditionally been regarded as "world cities" (London, New York, Tokyo) and a range of other important cities in the European, American and Asian regions. The core of the book focuses on an assessment of the strategic policy and planning options for major cities in response to globalization and other key issues and challenges of the twenty-first century.



Table of Contents:
1Introduction1
2Global transformation and the city : the debates12
3The impact of urban governance and policy32
4Cities in North America : rediscovering downtown, regionalism and devolution54
5New York : capital of the world69
6The challenge to New York's world city dominance : Toronto, Mexico City, Chicago or Los Angeles?94
7European integration and competitive city regions115
8London : from fragmentation to world city promotion134
9Europe's world city contenders : Paris, Berlin, Frankfurt and Barcelona161
10Pacific Asia : economic interdependence and the developmental state184
11Tokyo : shaping a world city in the face of economic turbulence202
12Hong Kong, Shanghai and Singapore : a battle for regional dominance - mega-projects and state-led visions227
13Planning world cities255

Books about: Economia di strategia

Pre Industrial Societies

Author: Patricia Cron

A succinct overview of how society functioned before the Industrial Revolution, this enlightening introduction provides readers with all the tools necessary for a more substantial understanding of life in pre-modern times. Eminent historian Patricia Crone defines the common features of a wide range of pre-industrial societies, from locations as remote as the Mongol Empire and pre-Columbian America, to cultures as diverse as the Ming Dynasty and seventeenth-century France. Crone's lucid and engaging exploration of the characteristics shared by these societies covers such key elements as: economic organization. the state and politics. culture. the unique role of religion. As an essential introductory text for all students of history, and a perceptive insight into a lost world, this readable book will also prove a useful starting point for all those interested in the present possibilities and future challenges facing our own global society.



Saturday, January 10, 2009

Rainforest Cities or Commodity Chains and Global Capitalism

Rainforest Cities: Urbanization, Development, and Globalization of the Brazilian Amazon

Author: John O Browder

Amazonia has undergone a significant urban transformation since the late 1970s. This is the first comprehensive analysis of urbanization in the Brazilian Amazon. Drawing on comparative household and sectoral survey research, the authors find that the growth of Amazon cities fits no single current theory of urbanization; instead they propose a pluralistic theory of "disarticulated urbanization" to explain the region's varied and volatile settlement patterns.

Norman Myers

Brings into focus the entire urban dimension of environmental change in Amazonia. Read the book and you will find it enlarges your understanding of the world´s last great rainforest frontier. It presents an impressive rethinking of conventional analyses of social change and regional development throughout Amazonia. A splendid publication.

David Hyndman

Rainforest Cities provides the first comprehensive analysis of the varied and volatile settlement patterns that characterise the urbanisation process in the Amazon. . . . a valuable contribution to regional development and environmental studies.



New interesting book: Entrenamiento:Evocación de Excelencia en Otros

Commodity Chains and Global Capitalism

Author: Gary Gereffi

In the past two decades, industrialization on a world scale has undergone significant shifts. The contributors to this volume explore and elaborate the global commodity chains (GCCs) approach, which reformulates the basic conceptual categories for analyzing varied patterns of global organization and change. The GCC framework allows the authors to pose questions about contemporary development issues that are not easily handled by previous paradigms and to more adequately forge the macro-micro links between processes that are generally assumed to be discretely contained within global, national, and local units of analysis. The paradigm that GCCs embody is a network-centered, historical approach that probes above and below the level of the nation-state to better analyze structure and change in the contemporary world.



Endless Propaganda or Creating the Commonwealth

Endless Propaganda: The Advertising of Public Goods

Author: Paul Rutherford

Is there any public discourse left, or has advertising, with its aggressive sales techniques, usurped the role of democratic, civil debate? Beginning in the 1960s, there was a proliferation of social, political, and corporate advertising in affluent, developed nations that spoke to the "public good" on everything from milk to family values. Surveying over 10,000 advertisements from the past 40 years, "Endless Propaganda" underscores the presence of advertising rhetoric, even in the context of apparently non-partisan collective health issues such as cancer.

The public sphere, argues Paul Rutherford, has been transformed into a huge marketplace of goods and signs. Civil advocacy has become a special art of authority that subjects politics, social behaviour, and public morals to the philosophy and discipline of marketing. Without suggesting that there is one simple way to understand the transformation that democracy has undergone because of this phenomenon, the author introduces and applies the cultural theories of several important philosophers: Habermas, Gramsci, Foucault, Ricoeur, and Baudrillard. The reader is thus given the necessary tools to critically examine the examples at hand and many others that exist beyond the pages of this study.



Look this: Blended Learning in Higher Education or Database Systems Concepts

Creating the Commonwealth: The Economic Culture of Puritan New England

Author: Stephen Innes

This ambitious history offers a sweeping reinterpretation of America's cultural roots in the colonial past. Marshalling rich new evidence, Stephen Innes focuses on enterprise in early New England and its relation to the prevailing culture of Puritanism. He finds in our beginnings at Massachusetts Bay a fierce devotion to God that fed a social commitment to engage the world and prosper. The Puritan commonwealth strengthened this commitment by adopting policies to promote economic growth. The result was a thriving capitalism and the diminishing devotion that alarmed Puritan leaders in the late seventeenth century. While telling the story of Massachusetts Bay's transformation from a resource-poor perch on the continent to an active international economy, Innes supplies wonderful detail on the ironworks, the fisheries, and the shipyards that powered this growth. His story features the technology of the early modern world and introduces many of the "Scums and dreggs" who provided the labor for Puritan enterprise as well as the leading figures of the time: John Smith, John Winthrop, Robert Keayne, and others.

Publishers Weekly

How did the Puritan settlers of Massachusetts Bay Colony, within just a generation of its founding in 1630 and against enormous odds, establish a thriving, diversified, family-based economy? In illuminating this phenomenon, Innes's impressive revisionist study sweeps away conventional notions of mercantile New England as a place of rugged individualism and economic backwardness. He shows that individualistic striving was anchored in a communal context whereby family, church, town organizations and commonwealth linked personal to collective well-being, providing a counterweight to unbridled capitalistic behavior. Innes, a University of Virginia history professor, argues persuasively that the Puritans' sustaining myth of redemptive community-their belief that they were a chosen, ``convenant people'' working out God's designs-imbued economic development with spiritual purpose. Massachusetts, the crucible of America's Puritan work ethic, in Innes's estimate achieved a ``moral capitalism'' with levels of prosperity, education, family stability and life expectancy unrivaled in British America. (Mar.)

Library Journal

The economic success of the Massachusetts Bay Colony was due as much to its strict Puritan society as to any market factors, contends University of Virginia historian Innes (Work and Labor in Early America, Univ. of North Carolina Pr., 1988). Through various institutions in their civil society, Puritan leaders inculcated the Protestant work ethic and linked it with the concept of honest labor leading to private ownership. Civic government substituted for trade guilds by enforcing quality control of the colony's products. The Puritans used the church, the family, and the General Court to create a moral capitalism that enabled the colonists to gain a high standard of living without becoming corrupted by it. Innes examines Puritan economic success in detail and provides extensive bibliographic notes. His verbose style and technical references make this study suitable only for academic libraries serving specialists in Colonial history.-Grant A. Fredericksen, Illinois Prairie Dist. P.L., Metamora



Table of Contents:
Acknowledgments
Introduction: The Economic Culture of Puritan New England5
1Puritanism, Capitalism, and the "Human Capital" Question39
2An "Honest Gaine": John Smith, John Winthrop, and the Political Economy of Colonization64
3The Protestant Ethic and the Culture of Discipline107
4The Ethics of Exchange, Price Controls, and the Case of Robert Keayne160
5"That Ancient Republican Independent Spirit": Civil Society and Economic Development in the Winthrop Era192
6The Puritan Ironworks237
7The Making of Maritime New England271
Conclusion308
Notes315
Index
391

Strategic Management or Construction Scheduling

Strategic Management: Building and Sustaining Competitive Advantage

Author: Robert A Pitts

Strategic Management, 2e explores how to build, extend, organize and sustain a competitive advantage, focusing on five key themes: distinctive competence, quality, globalization, change, and ethics. Authors Robert Pitts and David Lei take an applied approach in which a company's strategic position or dilemma is dissected and analyzed in such a way that all key concepts and ideas are brought to bear for the reader.

Booknews

For use in business management courses, this textbook takes a competitive advantage perspective towards the material. Topics include the strategic management process, assessing industry attractiveness, firm capabilities, Leveraging resources, global strategy, strategic alliances, cooperation and autonomy, and building learning organizations. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Books about: Chicken Soup for the Soul in Menopause or Four Levels of Healing

Construction Scheduling: Principles and Practices

Author: Jay S Newitt

Construction Scheduling: Principles and Practices contains very comprehensive and practical descriptions of step-by-step procedures for preparing all types of schedules. The text's real-world approach reflects the author's many years of practice in the field. The use of the computer as the primary scheduling tool is shown in the extensive coverage given to the major software packages.



Table of Contents:
Ch. 1Overview of project management basics1
Ch. 2Why schedule?7
Ch. 3Checklists, daily to-do lists, and magnetic scheduling boards19
Ch. 4Bar chart schedules31
Ch. 5Introduction to CPM scheduling43
Ch. 6Creating the network logic diagram53
Ch. 7Determining durations67
Ch. 8Calculating start and finish dates75
Ch. 9Calculating total, shared, free, independent, and negative float91
Ch. 10Using lags in network logic diagrams107
Ch. 11Reviewing and analyzing the schedule119
Ch. 12Creating bar charts and tabular reports from network logic diagrams129
Ch. 13Linear or line-of-balance schedules149
Ch. 14Updating the schedule161
Ch. 15Using the schedule to forecast and balance resources173
Ch. 16Cost schedule control system criteria (C/SCSC)187
Ch. 17Creating teamwork and getting subcontractors to conform to the schedule195
Ch. 18Other scheduling techniques205
Ch. 19Introduction to computerized CPM scheduling217
Ch. 20Managing projects using primavera project planner (P3)225
Ch. 21Managing projects using SureTrak273
Ch. 22Managing projects using microsoft project319
Ch. 23Managing projects using P3e/c355

Friday, January 9, 2009

Making and Selling Culture or Organizational Participation

Making and Selling Culture

Author: Richard Ohmann

To what extent do moviemakers, television and radio producers, advertising executives, and marketers merely reflect trends, beliefs, and desires that already exist in our culture, and to what extent do they consciously shape our culture to their own ends? In-depth interviews with ten executives from the "culture industry" and five scholarly analyses examine that question, and address the issues of power and authority, meaning and identity, that arise when cultural producers define and react to audiences. These reflections by key players provide an unprecedented view, as editor Richard Ohmann writes, "into the ways cultural producers imagine or know markets and how such knowledge figures in their decisions about what events, experiences, and products to make."



Look this: Cuestiones Morales en Negocio

Organizational Participation: Myth and Reality

Author: Frank A Heller

Team-working, partnership, quality circles, works councils, industrial democracy--are they distinct and innovative arrangements or is it a case of new wine in old bottles? In the post-war period we have seen numerous forms of organizational participation sometimes as experiments, sometimes as negotiated expediency, and sometimes as hype. Different ideas have emerged from different parts of the world, in different industries, at different times with different objectives. In this book, four experienced international analysts take the longer view and look at the changing forms of--and changing debates around--organizational participation. They review an extensive literature of experiments and practical experiences through a critical evaluation of the available data to reach balanced conclusions about the importance and utility of this concept for organizations now and in the future.



Table of Contents:
List of Tables
Abbreviations
Introduction1
1An Overview8
2A View from Psychology40
3Organization Theory and Participation65
4Collective Bargaining, Unions, and Participation97
5Playing the Devil's Advocate: Limits to Influence Sharing in Theory and Practice144
6Participation Works - If Conditions are Appropriate190
7Myth and Reality: Valediction220
References250
Index285

The Sound of Money or Fiscal Aspects of Evolving Federations

The Sound of Money: How Political Interests Get What They want

Author: Darrell M West

Who will determine the outcome of the November congressional elections? Who will influence which issues frame the debate? What forces will shape the upcoming impeachment debate? According to The Sound of Money: How Political Interests Get What They Want, a newly released book by Brown University professor Darrell M. West and co-author Burdett Loomis, it may not be the voters, the press, or even politicians themselves. Increasingly, the book argues, interest groups are among the most pervasive, powerful, and influential forces in American politics.
The new book studies the growing sway of interest groups on the course of public policy debates. Examining four cases (the Clinton Health Security Act, the Contract with America, telecommunications reform, and the battle over Medicare), the authors show how through ads, polls, research studies, and stealth campaigns, well-financed interests are able to define problems and dictate the course of political action. In many respects, this new group activism deeply affects-and may even threaten-the viability of representative government.

Charles Lewis

"an important and timely book." Charles Lewis, Center for Public Integrity, Washington, D.C.

John Mulligan

"a fine new book about influence buying." -- John Mulligan, Washington Bureau Chief, Providence Journal

Providence Journal - John Mulligan

A fine new book about influence buying.

What People Are Saying

Charles Lewis
An important and timely book.




See also: Microeconomia

Fiscal Aspects of Evolving Federations

Author: David E A Wildasin

These essays on the economics of fiscal federalism contain original research by experts in North America and Europe on a timely topic. Reform of fiscal relations between central and subnational governments is an urgent priority in many countries since increased economic integration within and among countries means that goods, services, capital, and human resources can flow across political boundaries more easily than before. The structure of intergovernmental transfers, tax competition, and the fiscal implications of labor migration are analyzed for audiences in economics, political science, and public policy.



Table of Contents:

Preface;

Part I. Introduction:

1. Introduction David E. Wildasin;
2. Fiscal aspects of evolving federations David E. Wildasin;

Part II. Theoretical Issues:
3. Efficiency and the optimal direction of federal-state transfers Robin Boadway and Michael Keen;
4. Interregional redistribution through tax surcharge Helmuth Cremer, Maurice Marchand and Pierre Pestieau;5. Decentralized public decision-making: the moral hazard problem Claude d'Aspremont and Louis-André Gérard-Varet;
6. Migration and income transfers in the presence of labor quality externalities Harry Huizinga;
7. Strategic provision of local public inputs for oligopolitistic firms in the presence of endogenous location choice Uwe Walz and Dietmar Wellisch;

Part III. Policy amd Practice:
8. The structure of urban governance in South African cities Junaid Ahmad;
9. Computable general equilibrium in local public finance and fiscal federalism Thomas Nechyba;
10. One people one destiny: centralisation and conflicts of interest in Australian federalism Jeffrey Petchey and Perry Shapiro.

Managing Strategic Implementation or MP Internet Marketing

Managing Strategic Implementation: An Organizational Perspective

Author: Flood

Strategy according to Percy Barnevik, Chairman of ABB is 10 per cent vision and 90 per cent execution. Yet standard textbooks of strategic management are decidedly light in terms of their treatment of the organisational issues which frequently derail change initiatives. This text on the implementation of strategy redresses the balance.



Table of Contents:
Preface
Foreword
Acknowledgements
Introduction1
Pt. 1New Perspectives on the Strategy Implementation Process13
1Strategic Management in a World Turned Upside Down: the Role of Cognition, Intuition and Emotional Intelligence15
2Implementing Strategic Plans through Formalized Goal Setting31
3Analysing Strategic Activity through Narrative Analysis44
4Strategy Implementation and Polarity Management57
Pt. 2Behavioural Barriers and Problems in Strategy Implementation69
5The Emotional World of Strategy Implementation71
6Change Management and Stress80
7Strategy Implementation in Public Sector Organizations96
8Leading and Managing the Uncertainty of Strategic Change109
Pt. 3Key Roles in Strategy Implementation123
9From Advice to Execution: Consulting Firms and the Implementation of Strategic Decisions125
10The Leadership of Learning: the Core Process of Strategy Implementation138
11Middle Management Resistance to Strategic Change Initiatives: Saboteurs of Scapegoats?152
12Constraints on Strategy Implementation: the 'Problem' of Middle Managers168
Pt. 4Barriers and Enablers to Strategy Implementation181
13The Primacy of Imagination183
14Developing and Implementing Strategy through Learning Networks196
15Implementing Turnaround Strategies in Strongly Unionized Environments210
16Teams in Strategy Implementation: Some Case Examples224
Editors' Conclusion236
Biographical Notes246
Index251

Interesting textbook: Capital Controls in Emerging Economies or Sports Nationalism and Globalization

MP Internet Marketing: Building Advantage in a Networked Economy with CD

Author: Rafi Mohammed

This text presents a road-tested framework to help students and practitioners understand how to think about and implement effective Internet marketing programs. The focus is on using marketing levers to vary the level of intensity that the consumer has with a Website to build a relationship with the customer through four stages; from Awareness,to Exploration/Expansion,to Commitment,and possibly through Dissolution.

This four stage customer-centric framework shows readers how to use the Internet to create intense and profitable relationships with their customers. In addition to comprehensively discussing the key levers that marketers can use to create relationships,the authors focus on two primary forces that the Internet brings to marketing the Individual and Interactivity - detailing how these forces influence key marketing levers and how these forces can be leveraged to create intense relationships with customers.

Praise for Marketspace's Innovative Customer-Centric Framework:

"This is required reading for marketers and academics. The Marketspace framework represents an innovative shift in the way that academics and marketers should think about marketing. Marketspace's customer centric view of marketing lays the foundation for a new era of marketing practice and research. "

· Vijay Mahajan,John P. Harbin Centennial Chair in Business,The University of Texas at Austin. Co-Author of Digital Marketing: Global Strategies from the World's Leading Experts

"Internet Marketing is an important contribution to help understand how marketing needs to transform in order to meet the challenge of the networked economy. The book combines an interestingconceptualframework with many engaging and in-depth examples. It will prove useful to both students and practitioners of e-commerce. "

· Nirmalya Kumar,Professor of Marketing and E-Commerce,IMD - International Institute for Management Development

"Both online and offline businesses need to revamp the use of marketing frameworks. The traditional orientation in marketing management,dominated by the 4P's,needs to be replaced by customer-focused concepts. In Internet Marketing,Mohammed,Fisher,Jaworski,and Cahill provide a comprehensive framework with the customer at the center. They do a great job showing how marketing levers can be used to create,communicate,deliver and capture customer value. "

· Dick R. Wittink,General George Rogers Clark Professor of Management and Marketing,Yale School of Management

"Anyone operating an Internet business or has e-commerce as a significant component of their business is at risk if they do not read Internet Marketing. Mohammed,Fisher,Jaworski,and Cahill provide both fresh and realistic insights into marketing in the new economy. They provide a comprehensive framework that uniquely merges both online and offline interactivity with the customer. Mohammed,et al,do a wonderful job of taking the reader all the way through the customer's engagement with the firm. A must read for anyone in this space. "

· David Reibstein,Professor of Marketing,The Wharton School,University of Pennsylvania

"Now that the e-business dust is settling,two things are becoming clear: the Internet is essentially about "marketing" and successful marketing will be based on the understanding of how to integrate both traditional and new business principles into on-line strategy. The book "Internet Marketing" - which has its focus on these two themes — should prove to be an absolutely indispensable resource for any firm wishing to win in the emerging new economy. "

· Rashi Glazer,Professor and Co-Director,Center for Marketing and Technology,Haas School of Business,University of California,Berkeley

"Mohammed,Fisher,Jaworski,and Cahill leverage their business experience and academic expertise to meticulously build a framework for Internet marketing. The book is a comprehensive and compelling read. "

· Pradeep K. Chintagunta,Robert Law Professor of Marketing,Graduate School of Business,University of Chicago

"Here's a view of the Internet in context and in perspective. For the reader who wants to learn about the Web and,more important,how to integrate it into a total marketing program,this book is a comprehensive guide and a spur to the imagination. "

· John A. Deighton Harold M. Brierley Professor of Business Administration,Harvard Business School



Thursday, January 8, 2009

Life in a Business Oriented Society or Retailing Management

Life in a Business-Oriented Society: A Sociological Perspective

Author: Richard J Caston

As a social phenomena, businesses have provided us with a set of guidelines for organizing our relations with each other into recurring social patterns. These patterns simultaneously give meaning and stability to our personal lives and give structure and coherence to the larger social order. For this reason, an understanding of how businesses operate in society is essential if we are to understand ourselves, our families, our religions, our governments, and any other facet of our society. This book explores the nature of life in a business-oriented society by surveying the interconnections between businesses and other sectors of society. This book ties together numerous sociological concepts such as socialization, power relations, deviance, and social institutions through an examination of how business influence all aspects of society. The book highlights social responsibilities of businesses concerning issues such as employee rights, and consumer and environmental protection. An ideal read for business people or sociologists alike.

Booknews

Does business shape the way you relate to your family, your friends, your God? Sociologist Caston thinks so, and explains why in this thought provoking <--> and sometimes just plain "provoking"<-->text about the influence of business on society. Appropriate as class text and for the general reader. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:
Preface
1Businesses as Social Phenomena3
2The Social Environment of Businesses15
3Do Businesses Have Social Responsibilities?33
4Life in Prebusiness-Oriented Societies51
5The Rise of Business-Oriented Societies77
6The United States in the Twentieth Century113
7Government and Businesses157
8Improving the Moral Performance of Businesses173
9Employee Rights and Welfare199
10Employee Equal Employment Opportunities215
11Consumers243
12Businesses and Our Environment257
13Businesses in International Perspective271
14The Future of Business-Oriented Societies295
Notes311
Index335

New interesting textbook: Economia e a Teoria de Jogos

Retailing Management

Author: Michael Levy

The third edition stays on top of the latest topics and developments including; changing demographics of retail marketing, the growth of new retail formats, the use of communication and information technology to enable quick response to market dynamics, the importance of customer services, the development of the vendor-retailer partnering relationships, the importance of building on employee diversity. It reflects the changing job market with the centralization of the buying function, limited jobs for buyers, and the emergence of store management positions.



Scenarios in Marketing or Financing China Trade and Investment

Scenarios in Marketing: From Vision to Decision

Author: Andrew Curry

You've chosen this book. Which probably means you're a marketer, you've heard of scenarios and you want to know what they can do for you. Can they help with everyday marketing issues like brands, channels and relationships? The answer is yes. Rooted in customer needs, scenarios bridge the gap between corporate strategy and marketing tactics. They are a weapon for perceiving the unseen and a framework for thinking the unthinkable. This book's wealth of case studies will show you how they've helped top companies like Pfizer, Nestle and Courvoisier to do just that, and its practical lessons will show how they can do exactly the same for you.

Gill Ringland and Laurie Young have gathered top-flight contributors to offer the first straightforward account of scenario planning for marketers. In readable chapters they show how, by integrating scenarios into the wider marketing toolkit, you can make your organization more customer-driven and consider a wider range of possibilities than your competitors. They explore how scenarios have driven creativity in a range of consumer marketing applications - even in FMCG sectors - and define their role in distribution, channel management, brand management and customer management strategy. Finally, they show how marketing scenarios can help to promote wider corporate innovation.

The rich pictures painted by scenarios have made business strategy more visionary and creative, and they're set to do the same with marketing strategy. Read this book, and make sure it's your organization holding the brush.



Table of Contents:
List of Figures     vii
List of Tables     ix
Contributors     xi
Acknowledgements     xv
Introduction to Scenario Planning   Gill Ringland     1
Securing Future Revenue   Laurie Young     19
Marketing Strategy and Scenarios   Paul Fifield     45
Scenario Planning and Innovation   Tim Westall     61
Scenarios in Customer Management   Merlin Stone   Neil Woodcock     83
Scenarios in Brand Valuation and Brand Portfolio Strategy   David Haigh     101
Marketing Communication: Radical or Rational Change?   Don E. Schultz     119
Scenarios for Fast-Moving Sectors   Andrew Curry   Lloyd Burdett   Crawford Hollingworth     139
Conclusions     159
Building Scenarios     161
Marketing Tools and their Use with Scenarios     169
A History of Scenarios     207
Index     217

Book about: Living with Lymphoma or Save Your Face

Financing China Trade and Investment

Author: Kui Wai Li

The performance of various types of capital resources in the economic reforms of China are of great interest to those involved in the reforms as policymakers, scholars, and businesspeople. Four major areas of financial development are identified--banking and loans, trade and foreign direct investments, official flows and foreign exchanges, and the stock market. The quality, or efficiency, of the capital resource has not been given equal weight with quantity, as it is difficult to measure the quality of a resource, and because more of a capital resource is generally preferred to less. A comprehensive analysis of trade and investment issues in China has been provided.

Booknews

Noting the peculiarity that China's commercial expansion has proceeded with no lack of capital, usually thought of as the limiting factor, 11 studies look at the sources of capital, but more importantly at the efficiency of its accumulation and investment. They consider four sources: banking foreign direct investment and trade, official flows, and equities. The topics include criteria and procedures for foreign bank lending to Chinese industries, the current state and prospects of Japan's direct investment, commodity futures markets, and the stock markets. Distributed in the US by Greenwood. Annotation c. by Book News, Inc., Portland, Or.



Federal Income Taxation or Conversations with Ulrich Beck

Federal Income Taxation

Author: William A Klein

Students and instructors nationwide will soon recognize that FEDERAL INCOME TAXATION, Twelfth Edition, is the most accessible edition to date! Every single element of this longstanding leading text — from content selection to sequence to organization — has been enhanced for greater effectiveness and easier understanding.

The strengths that have earned the casebook enduring popularity continue to serve as the backbone of the book such as:

—Problems that are interspersed between notes and questions.

—A perfectly balanced presentation that heightens accessibility while it remains challenging.

—The current authors, who are among the most noted scholars of their generation, continue to uphold and extend the tradition of excellence established by original author Boris Bittker.

—A unique introduction that provides insightful historical background and some economic analysis.

—Integrated theory and policy when appropriate.

—An extensive Teacher's Manual, long regarded as one of the best in any substantive area, supports the text and gives practical suggestions rooted in years of classroom experience.

x09

Some of the many exciting changes made for the Twelfth Edition include:

—new co—author Daniel Shaviro shares his expertise in tax law and policy

—new and additional problems, in response to user feedback

—new introductory text supplies additional explanations

—updated text on the 1997 Tax Act

—substantially trimmed notes concentrating on the essentials

—a new discussion of "flat tax" and expanded section on tax compliance

—materials onDrescher that now stand alone and can be used when professors prefer

—a rewritten section on original issue discount, now clearer and easier to follow

—an impressive author web site, www.law.nvu.edu/bankmanj/

—cases which have been exhaustively reviewed include preserved teaching cases considered to be the best, and less distinguished cases either cut, reduced, or summarized

x09

If you select a casebook on the basis of quality, currency, and accessibility, you're sure to choose FEDERAL INCOME TAXATION, Twelfth Edition, for your next course.



Read also O Toyota Product Development System:Integração de Pessoas, Processo e Tecnologia

Conversations with Ulrich Beck

Author: Johannes Willms

In this new book, Ulrich Beck and the journalist Johannes Willms engage in a series of accessible conversations that reveal and explore the key elements in Beck’s thought.



• Ulrich Beck, one of the most important and influential contemporary social thinkers, reveals and expands his work in a series of conversations with journalist Johannes Willms.

• These conversations shed new light onto the major themes in Beck’s work and provide an insight into some of the commitments and beliefs that they rest upon.

• Includes new thinking on the risk society and on globalisation, themes that have put him at the forefront of contemporary debates.

• Witten in a clear and lucid way and thus ideal for anyone seeking to come to grips with Beck’s work.



Table of Contents:
Introduction: Thinking Society Anew1
Conversation 1Postmodernity or the Second Modernity?11
Conversation 2Individualization62
Conversation 3Global Risk Society109
Conversation 4Labor Society and the Regime of Risk153
Conversation 5Cosmopolitan Society and its Enemies177
Conversation 6The Prospects for a Second Enlightenment195
Selected Works by Authors Cited in the Text221
Books by the Authors in English223
About the Authors224
Index225

Integrated Business Projects or Transforming Enterprise

Integrated Business Projects: Complete Course with 3.5 Disk

Author: Anthony A A Olinzock

Integrated Business Projects is a fun, applications-oriented text that reinforces the major office applications found in suite software-word processing, electronic presentations, spreadsheets, and database. Students are asked to participate in various common office careers that use these applications to show the real-world significance of learning the software.



Interesting textbook: First Mothers or Fixing Failed States

Transforming Enterprise

Author: William H Dutton

Innovators across all sectors of society are using information and communication technology to reshape economic and social activity. Even after the boom -- and despite the bust -- the process of structural change continues across organizational boundaries. Transforming Enterprise considers the implications of this change from a balanced, post-bust perspective. Original essays examine first the impact on the economy as a whole, and, in particular, the effect on productivity; next, the role of information technology in creating and using knowledge -- especially knowledge that leads to innovation; then, new organizational models, as seen in the interlocking and overlapping networks made possible by the Internet. The authors also analyze structural changes in specific sectors, including the effect of information technology on the automotive industry, demand-driven production and flexible value chains in the personal computer industry, and new models of outsourced manufacturing in the electronics industry. The final essays examine the societal implications of the diverse ways that information technologies are used -- across individuals, groups, communities, and nations, considering questions of access and the digital divide.



Table of Contents:
Preface
Technological innovation in organizations and their ecosystems1
Continuity or transformation? : social and technical perspectives on information and communication technologies13
1Intangible assets and the economic impact of computers27
2Projecting productivity growth : lessons from the U.S. growth resurgence49
3The impacts of ICT on economic performance : an international comparison at three levels of analysis77
4New models of innovation and the role of information technologies in the knowledge economy113
5Using knowledge to transform enterprises131
6Transformation through cyberinfrastructure-based knowledge environments155
7Toward a network topology of enterprise transformation and innovation179
8IT-enabled growth nodes in Europe : concepts, issues, and research agenda199
9Supernetworks : paradoxes, challenges, and new opportunities229
10Transforming production in a digital era257
11Automotive informatics : information technology and enterprise transformation in the automobile industry283
12The role of information technology in transforming the personal computer industry313
13IT and the changing social division of labor : the case of electronics contract manufacturing335
14Public volunteer work on the Internet361
15The Internet and social transformation : reconfiguring access375
16Impersonal sociotechnical capital, ICTs, and collective action among strangers399
17The tech-enabled networked home : an analysis of current trends and future promise413
18The social impact of the Internet : a 2003 update437
19Charting digital divides : comparing socioeconomic, gender, life stage, and rural-urban Internet access and use in five countries467
AppIntroductory address501
AppKeynote address503
AppKeynote address509

Wednesday, January 7, 2009

Intervention Resource Guide or Macroeconomics

Intervention Resource Guide: 50 Performance Improvement Tools

Author: Danny G Langdon

Your performance improvement toolbox!
You want to be able to:


• Increase your awareness of various performance improvement options
• Propose an intervention or a series of interventions to eliminate a performance gap
• Select interventions systematically
• Learn how to implement interventions more effectively . . . and more!


Here's your toolbox. Interventions are the tools that you can use to effect changes in performance. While many other resources have identified the importance of interventions as performance tools, and some resources have even singled out select interventions that might be used to drive improvement at an organization, no other resource has offered you so many interventions.


• How would a 360-degree-feedback program improve your organization?
• How could you design communication, leadership, and mentoring programs?
• When should you improve your compensation systems and employee orientations?
• How could you maximize the effectiveness of job aids and on-the-job training?


This resource not only answers those questions--and many others--but also gives you the field-tested tools you need to produce measurable modifications in performance. You'll be able to solve a host of operational dilemmas!
Don't worry about how to face performance problems. Just grab your toolbox and go! The Intervention Resource Guide has the tools you've waited for.
First, these experienced editors tell you how to select and implement interventions. Then you get a huge array of fifty interventions designed by the top practitioners in the field. In keeping with the centraltenets of human performance technology, all of these interventions are designed to prompt measurable changes at your organization. You'll have an easier time justifying why you're doing what you're doing than ever before!
You'll get what you need for:


• action learning
• competency modeling
• conflict management
• customer feedback
• diversity management
• electronic performance support systems (EPSS)
• performance appraisal
• strategic planning
• teaming . . . and much more!


All these resources are field-tested and formulated for fast implementation.

Among the many leading contributors to this one-of-a-kind resource are:

• Jean Barbazette
• Dale M. Brethower
• Gloria Gery
• Roger Kaufman
• Danny Langdon
• Bob Nelson
• William J. Rothwell
• Edgar H. Schein
• Sivasailam "Thiagi" Thiagarajan
• Donald Tosti
• Kathleen Whiteside
• Ron Zemke . . . and many others!


You've heard about performance improvement and human performance technology. They have sounded promising. But you weren't fully sure what an intervention was, how to select one, or how to implement one. Now you know! Intervention Resource Guide is your performance improvement toolbox.

Booknews

A hands-on resource for improving productivity through the application of human performance technology (HPT), also known as management skills. The authors provide discussion of the process of selecting and implementing various approaches, then set forth 50 different interventions, from "360-degree feedback" and "challenge education" to flowcharts and mentoring. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Table of Contents:
Preface
Introduction: Interventions: Their Place and Use in Human Performance Technology1
How to Use This Resource6
Pt. IIntroduction to Intervention Selection and Implementation13
Ch. 1Selecting Interventions15
Ch. 2Implementing Interventions26
Pt. IIThe Interventions35
Matrix of Interventions36
360-Degree Feedback39
Accelerated Learning47
Action Learning52
Assessment Centers59
Automated Resume Tracking System67
Challenge Education72
Change Style Preference Models77
Cognitive Ergonomics82
Communication91
Compensation Systems98
Competency Modeling106
Conflict Management112
Critical Thinking Systems119
Cultural Change125
Customer Feedback131
Electronic Performance Support System (EPSS)142
Employee Orientation149
Expert Systems158
Flowcharts166
Fluency Development176
Human Resource Information Systems (HRIS)184
Job Aids191
Leadership Development Programs197
Learner-Controlled Instruction204
Leveraging Diversity211
Mentoring/Coaching220

Book about: The Practice of Aromatherapy or Gildas Disease

Macroeconomics: Understanding the Wealth of Nations

Author: David Miles

Revised and updated edition of a very successful macroeconomics textbook. Miles and Scott deal with sophisticated issues using advanced economic theory, but in a manner that is accessible to anyone taking a single course in macroeconomics. They begin with real-world economic issues, and describe why these matter, before embarking on economic theory, ensuring that readers emerge with a good practical understanding of the global economy and how economists think about it. This new edition has been completely revised and updated with current data, and features new material on key topics including globalization, aid and debt relief, and transition economies.

Management Today, December 2001
"..a much needed textbook to help them stay interested...a great way to get serious about economics without losing yourself in equations.." 

Economic Outlook and Business Review, Issue 17, Vol 1, March 2002
"..an original and interesting macroeconomics text. It is a self-contained volume which any student and teacher of economics within the higher education sector will find extremely useful..."



Cutting Down Trees or Expressing America

Cutting Down Trees: Gender, Nutrition, and Agricultural Change in the Northern Province of Zambia, 1890-1990

Author: Megan Vaughan

This major study traces detailed changes in the agricultural system of Zambia's Northern Province over a period of one hundred years.



New interesting textbook: Dreadnought or Waiting for an Ordinary Day

Expressing America: A Critique of the Global Credit Card Society

Author: George Ritzer

The explosive growth of consumer credit, as well as the shift from cash to "plastic" in societies throughout the world signals a transformation in social relations, which is the focus of this book. For student readers who know the world of credit cards all too well, this is a great way to interest and educate them on the power of thinking sociologically.



Tuesday, January 6, 2009

Enviro Capitalists or Handbook of Public Speaking for Scientists and Engineers

Enviro-Capitalists: Doing Good While Doing Well

Author: Terry L Anderson

Arguing that Americans should turn to private entrepreneurs rather than the federal government to guarantee the protection and improvement of environmental quality, the authors document numerous examples of how entrepreneurs have satisfied the growing demand for environmental quality. Beginning with historical cases from the turn of the century, they illuminate the benefits of entrepreneurial participation in wildlife preservation, aquatic habitat production, and environmentally friendly housing development. As government budgets shrink and more people question the efficacy of government regulations, "Enviro-Capitalists" offers alternatives to traditional thinking about the environment. While the book does not claim that the private sector can provide solutions to all environmental problems, it offers innovative ideas that will cultivate and encourage environmental entrepreneurship.

Author Biography: Terry L. Anderson is professor of economics at Montana State University and executive director of the Political Economy Research Center (PERC). Donald R. Leal is senior associate at PERC.



Table of Contents:
Acknowledgments
1Nature's Entrepreneurs1
2Barons of Preservation21
3Mavericks of Conservation43
4The Business of Bambi65
5Buy That Fish a Drink89
6Eco-Developers109
7Going Global129
8Community Spirit149
9The Good, the Bad, and the Ugly167
Index183
About the Authors191

New interesting book: The Dual Disorders Recovery Book or Exploring Reiki

Handbook of Public Speaking for Scientists and Engineers

Author: Peter Kenny

A Handbook of Public Speaking for Scientists and Engineers helps scientists and engineers improve their skills at speaking in public in the course of their professional activities. The book shows how best to prepare papers for presentation at a technical conference and how to put cases to committee meetings. Not only does the book deal with specific events, but it also provides the techniques of more effective speaking, whether presenting papers, answering questions, or speaking "off-the-cuff." The book is written in a highly entertaining manner and should put all complacent lecturers on their guard. This is essential reading for every scientist and engineer called upon to speak in public on technical matters.

J.Chem.Inf.Comput.Sci.

This author has hit the proverbial nail on the head, sending much needed advice to speakers in the scientific community... The material is organized in the manner of a handbook rather than textbook and is very browsable. With such a wealth of information in such a little book, it deserves a niche in the briefcase of all scientists and engineers interested in improving their public speaking skills.



Managing the Software Enterprise or Confronting Sexism and Violence against Women

Managing the Software Enterprise: Software Engineering and Information Syst

Author: Patrick Hall

This book provides a fresh, contemporary perspective on how best to equip enterprises with appropriate IT infrastructures and products. Readers will learn how to strategically manage the relationship between software and organisations using enduring principles. In addition, this book provides a unique insight into managing and developing personnel who work on and with software. Procurement and marshalling of software and the skills required to sustain software in the face of a changing world and requirements are also covered. This book will be invaluable for Computing and Information Systems senior undergraduate and masters students whose subject of study requires strategic consideration of software development and project management.



Table of Contents:
Preface     ix
Acknowledgements     xi
Introduction: Software within the information society     1
Problems with software     1
The ubiquity of software     4
A changing world     7
Rationality and its limitations     9
How this book will address this issue     15
Exercises     17
The social and organisational context     19
Organisation and business context     21
Modelling organisations     22
Inside organisations     24
New and evolving systems     29
Return on investment     31
Relationship between software and the organisation     35
Knowledge management and learning organisations     38
Change and learning     41
Software enterprise learning     43
Exercises     48
Economic and social context     52
Individual motivation to work     53
Global views of motivation     57
Human resource development     63
Organisational motivation and market forces     65
From market failure to the gratis economy     67
Exercises     72
Ethics, codes, andstandards     75
Introduction     75
Ethics and morality     76
Self-regulation and voluntary codes     80
Standards     84
Exercises     91
Software and the law     94
Why law is necessary     94
Intellectual property rights     96
Contracts     111
Responsibilities to employees and the public     117
External threats     122
Exercises     124
Processes for acquiring and evolving software     127
Software acquisition     129
Finding software     129
Legacy software     132
Buying software off the shelf     136
Obtaining 'free' software     142
Acquiring software as a service     148
Bespoke development, outsourcing and offshoring     151
Software acquisition decisions     157
Exercises     160
Software activities     163
Introduction     163
Requirements elicitation     165
Initial estimates of cost     170
Requirements specification     171
Cost-benefit estimation     173
Architectural design      174
Work breakdown and scheduling     176
Detailed design     177
Progress monitoring     178
Coding and unit testing     179
Integration testing     181
System testing     182
Acceptance and system release     183
Maintenance and evolution     184
Quality assurance     185
Exercises     187
Software processes     190
Introduction     191
Classic process models - sequential and incremental     193
Resolving uncertainties - iteration, evolution and participation     198
Resolving uncertainties - formal methods     205
Flexible about functions - timeboxing and rapid application development     205
Design-driven processes     207
Open Source methods     213
Agile processes     215
Exercises     220
Maintaining and evolving software     223
Introduction     223
Long-life software     225
Software decay and death     229
Software recovery and rejuvenation     236
Maintainability and evolvability     242
Management guidance      247
Exercises     255
Managing software processes     259
Managing resources     261
Introduction     262
Setting up a project     264
Setting project budgets and timescales     269
Scheduling and controlling projects     285
Managing the project in context     291
Exercises     300
Managing work-products and digital assets     303
Introduction     303
Software configuration management     304
Change control     318
Configuration management tools     325
Exercises     332
Managing quality     335
Introduction     335
Quality and what it means     337
Quality frameworks     353
Exercises     364
Managing uncertainty and risk     366
Introduction     366
Types of risks     367
Causes and consequences of failure     369
Software risk management     374
Risk identification     377
Risk mitigation     380
Exercises     384
Conclusion: The way forward     387
Beginning with problems      387
Change is inevitable     389
The controlling response     390
Value from the human component     391
Build on top of past great products     392
Pervasiveness, mobility, and nomadic IT     392
Going with the flow     393
Modelling notations     395
Modelling with diagrams     395
Data-flow modelling     396
Data modelling     402
Measurement theory     406
Glossary     409
Index     429

Book about: Eggplant or Sugar

Confronting Sexism and Violence against Women: A Challenge for Social Work

Author: Karen D Stout

Confronting Sexism and Violence Against Women: A Challenge for Social Work takes a thought-provoking look at the many issues related to discrimination and violence against women. Using a continuum model, each chapter examines a specific problem or issue while showing readers how various forms of sexism and violence are interrelated. The authors also propose practice and policy strategies to confront these issues from a strengths and empowerment perspective.



Federal Wealth Transfer Taxation or Grand Designs

Federal Wealth Transfer Taxation (American Casebook Series)

Author: Jeffrey N Pennell

The authors have divided the text into three parts. Part I (Testamentary Transfers) deals with transfers effected in the decedent's will or through intestate succession. Concentrating on testamentary transfers first affords an opportunity to give a good grounding in the federal estate tax as an entity before going on to more complex matters. Part II moves on to the income taxation of estates and trusts. Part II covers trusts created either by a testamentary or by an inter vivos transfer. Part III (Inter Vivos Transfers) concerns transfers effected in an instrument other than a will.



Table of Contents:
Introduction

Property Owned at Death

Powers of Appointment

Transfers Proximate to Death

Will Substitutes The String Provisions

Consideration

Concurrent Ownership

Life Insurance

Annuitites and Employee Death Benefits

Deductions for Administration and Funeral Expenses, Debts, Losses and Related Items

The Estate Tax Marital Deduction

The Estate Tax Charitable Deduction

Computation and Payment: Unified Rates, Credits and Apportionment

Inter Vivos Transfers Subject to Gift Taxation

Special Valuation Rules to Prevent Estate Freezing

Generation-Skipping Transfer Tax

Tables

Index

Go to: Economía: Principios, Problemas, y Políticas

Grand Designs: The Impact of Corporate Strategies on Workers, Unions, and Communities

Author: Charles Craypo

From the late 1970s through the early 1990s, plant closings, bitter labor disputes, and manufacturing relocations profoundly and often disastrously influenced the lives of individuals, organizations, and municipalities in the Midwest. This volume tells the stories implicit in that process. Beyond documenting the damage that has been done, Grand Designs articulates the conditions under which local labor-community coalitions can win important victories. If they are adequately informed and organized, such coalitions can play a crucial part in revising the terms of the national debate over public policy on labor and economic issues.



Monday, January 5, 2009

Managing Outcomes Process and Cost in a Managed Care Environment or Dynamic E Business Implementation Management

Managing Outcomes, Process, and Cost in a Managed Care Environment

Author: Roey Kirk

Increasing constraints on reimbursement, budgets, and personnel do not permit a quality—at—any—cost mindset. High—quality results within cost constraints are possible only when middle managers clearly define clinical and service outcomes, efficient and effective processes for service delivery, and realistic time targets to help employees prioritize workloads. Managing Outcomes, Process, and Cost in a Managed Care Environment provides the means for managers to define these outcomes and processes for their specific setting. Each of the book's five parts addresses a fundamental management function: planning, designing processes and systems, measurement/data collection, assessment/analysis, and performance improvement. An "action section" in each part provides concrete resources and tools for implementing the ideas and strategies presented.Winner of 3 AJN Book of the Year Awards in the categories of Managed Care, Nursing Management, and Quality Improvement/Risk Management.



Look this: Icebox Cakes or Welcome to Michaels

Dynamic E-Business Implementation Management: How to Effectively Manage E-Business Implementation

Author: Bennet P Lientz

Implementing e-business requires a dynamic approach that can respond to changes in technology, management direction, customer and supplier behavior, and competition. Many traditional project management methods don't work with e-business. This book presents proven real world management methods that are adaptive, dynamic, and flexible in an e-business environment. It tackles the central issues of e-business: the burgeoning market for "buy-side" extranet/Internet procurement and supply chain management/business-to-business, Web-based transactions.
This Book Enables the Reader to:
* Set up an e-business implementation plan using proven project templates
* Anticipate and cope with dynamic change during e-business implementation
* Encourage and motivate the e-business team to participate in project management and resolving issues
* Deal with e-business implementation issues and crises
* Address 100 specific e-business management issues
* Communicate effectively with management on e-business
* Share and allocate resources among e-business and other work
* Manage e-business teams of business staff, vendors, and IT
* Gather and use e-business lessons learned as the basis for expanding and improving future e-business efforts Answers Questions Such as:
*
What are critical success factors in e-business implementation?
* How do you get employees and managers to participate in e-business?
* How do you set up your e-business implementation plan fast?
* How do you share resources between e-business and other work?
* How do you use project templates and modern software tools to increase your chance of e-business success?
* How do youmanage and control risk in your e-business project?
* How do you direct large-scale e-business efforts in the real world?



Table of Contents:

Manage Your E-Business Implementation.
Develop Your E-Business Implementation Plan.
Become an Effective E-Business Implementation Manager.
Manage Your E-Business Teams.
Obtain E-Business Resources and Funding.
Use Technology Effectively to Support E-Business Work.
Coordinate Your E-Business Activities.
Communicate with Management.
Track Your E-Business Efforts.
Manage E-Business Resources.
Manage E-Business Work.
Manage E-Business, Projects and Regular Work.
Manage E-Business Contractors and Vendors.
Measure the Effectiveness of Your E-Business Effort.
Address E-Business Management Issues.
100 Specific E-Business Issues.
Appendices.
Index.

Technology Paradise Lost or Managerial Communication

Technology Paradise Lost: Why Companies Will Spend Less to Get More from Information Technology

Author: Erik Keller

  • WHAT IS HAPPENING TO THE COMPUTER INDUSTRY
  • HOW TO RESPOND TO THE CHANGE‹WHETHER YOU ARE AN IT VENDOR OR AN IT USER

An engine of the world economy‹the computer industry‹is sputtering. What happened? Will it regain its power and again drive economic growth as in the past? No.

That's the surprising conclusion reached by Erik Keller, a central player in the booming IT world of the 1990s. Driven by fear of being left behind, American corporations let IT grow until it reached one half of all corporate capital spending by the year 2000. Now, chastened by their spending failures, IT managers are converging on a new consensus: to exploit IT competitively they must use their smarts over big money. This shift in thinking comes just as free, open-source software, low-cost international programming labor, and new technologies combine to make the new approach possible. A former Research Fellow at Gartner, Keller had an insider's view of the irrational spending at many Fortune 500 companies, personally influencing billions of dollars of technology acquisitions. In Technology Paradise Lost Keller describes how the new thinking is working inside some of the country's most complex and successful organizations, including Merrill Lynch, JetBlue, Harrah's, and Motorola, which have cut IT spending to gain a competitive edge, and experienced marked gains to their bottom lines. As it advances, the new IT think will cause further massive disruptions in the computer business, with fundamental changes in the ways software is developed, sold, and used. Efficiency of IT investment will grow as excess fat is squeezed out of IT salaries, software system costs, and consultants' fees.

In an unexpected twist, Keller argues that even as IT spending is reduced its importance for competitiveness will grow. Reduced spending does not mean IT has become a commodity. Counterintuitively, companies that spend less in order to get more from information technology will likely be the big winners.

About the Author:
Erik Keller: A 20-year veteran of the IT industry, Keller is currently a highly sought-after consultant and speaker. Over ten years at Gartner he advised more than 1,000 companies including many of the Fortune 100. Keller accurately foresaw many industry trends and is known as the "father of ERP."



Table of Contents:
Prefaceix
Acknowledgmentsxiii
1Paradise lost?1
2IT spending: a brief history13
3Less bang for the IT buck29
4Show me the productivity47
5Too much of a good thing68
6Business-lean and simple90
7Offshoring: the new trend116
8Cutting the IT budget down to size137
9The four paths of IT spending153
10Reaching the Path of Profits170
11It's not business as usual186
Epilogue: Stepping back to get ahead211
Notes219
Index233

New interesting book: The Martial Artists Book of Yoga or Alternative Medicine Magazines Definitive Guide to Cancer

Managerial Communication: Strategies and Applications

Author:

Managerial Communication, 3/e by Hynes focuses on skills and strategies that managers need in today's workplace. This book continues to stand out in the field for its strategic approach, solid research base, comprehensive range of topics, its even-handed examination of oral and written channels, and its focus on managerial (as opposed to entry-level) competencies. The overriding principle for the revision was to preserve the book's key strengths while bringing it in line with the early twenty-first century workplace. The chapters have been streamlined and condensed to meet the needs of a busy contemporary manager and content was added to reflect current business practices.



Emergency Planning for Maximum Protection or Managed Care Quality

Emergency Planning for Maximum Protection

Author: Richard J J Gigliotti

As a practical reference for anyone entrusted with the lives and property of others, Emergency Planning helps its readers prepare for a variety of situations—from bomb threats to fires to nuclear disasters. The authors of this book recognize the need for updated emergency planning. The "blueprints" in the appendices are useful plans for dealing with such specific emergencies as labor strikes, hurricanes, and terrorist actions.


While most large governmental entities are prepared to deal with nearly all types of contingencies and emergencies, many communities and companies have few plans detailing how to respond to and recover from such events. The purpose of this book is to stimulate thought on the part of the reader, provide some practical solutions to problems that could be encountered, and offer a number of considerations for formulating emergency plans. The authors have combined their years of knowledge and experience to create some sample plans for the reader to use as models for developing site-specific plans.



Table of Contents:
Introduction

Read also The Powerfood Nutrition Plan or 100 Questions and Answers about Celiac Disease

Managed Care Quality: A Practical Guide

Author: A F Al Assaf

Managed care organizations are paving the way to the future of health care delivery in the United States and countries around the world. As managed care systems evolve, a major concern is quality. Managed Care Quality: A Practical Guide is a collection of applications and experiences gathered from practicing health professionals in the field of managed care. This first "how to" guide was written to help managed care organizations meet the common objective of ensuring the best quality of services and care. Managed Care Quality: A Practical Guide presents successive steps in implementing quality in health care organizations. It introduces the methods, skills, and practices involved in quality health care programs and offers solutions to problems typically encountered in managed care.

Marie Thayer

This is a practical guide for healthcare professionals who are responsible for quality. The concepts of quality management, quality improvement, quality assurance and monitoring are defined, outlined, and discussed. The book also covers cost and quality, accreditation, alternative management strategies, and awards for excellence. The purpose is to introduce the various methods, desired skills, and practices of healthcare quality. Although managed care organizations are the focus, the different techniques and tasks associated with healthcare quality can be applied to other healthcare organizations. The author presents practical applications and solutions to questions related to healthcare quality. The target audience is healthcare professionals and students of healthcare quality. The book is applicable to a variety of disciplines: administration, nursing, medicine, and pharmacy. The author and the contributors are experienced and credentialed professionals. The book is well laid out and appropriately referenced. The chapter that describes the various quality improvement tools provides pertinent illustrations of the various graphs and charts used in process analysis. In addition to the table of contents, each chapter contains its own table of contents which pinpoints the topics discussed within. I recommend this book for anyone with an interest in healthcare quality. The book presents a step-by-step introduction to the practical application of the concept of quality in healthcare organizations. It will serve as a valuable resource for both professionals and students. The book is filled with practical examples and tools. It is perfect as a text for courses in quality management,managed care, and healthcare leadership.

Doody Review Services

Reviewer: Marie Thayer, RN, MS, CPHQ (St. Vincents Hospital)
Description: This is a practical guide for healthcare professionals who are responsible for quality. The concepts of quality management, quality improvement, quality assurance and monitoring are defined, outlined, and discussed. The book also covers cost and quality, accreditation, alternative management strategies, and awards for excellence.
Purpose: The purpose is to introduce the various methods, desired skills, and practices of healthcare quality. Although managed care organizations are the focus, the different techniques and tasks associated with healthcare quality can be applied to other healthcare organizations. The author presents practical applications and solutions to questions related to healthcare quality.
Audience: The target audience is healthcare professionals and students of healthcare quality. The book is applicable to a variety of disciplines: administration, nursing, medicine, and pharmacy. The author and the contributors are experienced and credentialed professionals.
Features: The book is well laid out and appropriately referenced. The chapter that describes the various quality improvement tools provides pertinent illustrations of the various graphs and charts used in process analysis. In addition to the table of contents, each chapter contains its own table of contents which pinpoints the topics discussed within.
Assessment: I recommend this book for anyone with an interest in healthcare quality. The book presents a step-by-step introduction to the practical application of the concept of quality in healthcare organizations. It will serve as a valuable resource for both professionals and students. The book is filled with practical examples and tools. It is perfect as a text for courses in quality management, managed care, and healthcare leadership.

Booknews

Introduces methods, skills, and practices involved in implementing quality in health care organizations, and offers solutions to problems typically encountered in managed care. Summarizes the history of quality in health care, explains ideas about quality control, and presents a step-by-step methodology for implementing health care quality, using the US Preventive Medicine Task Force Guidelines as an example. For health care administrators, health care quality and managed care professionals, medical directors, health insurance professionals, and advanced students in health care management. Annotation c. by Book News, Inc., Portland, Or.

Rating

3 Stars from Doody




The Managers Handbook of Client Server Computing in Business and Finance or Public Relations

The Manager's Handbook of Client/Server Computing in Business and Finance

Author: Joel G Siegel

Unfortunately, "the system is down" has become a modern cliché. But The Manager's Handbook of Client/Server Computing delivers solutions. A must-read for anyone who uses computing and communications technology to manage information, this resourceful guide helps readers select, implement and manage client/server technology for business use—and, ultimately, get more out of their facilities at a lower cost. Covering the gamut of client/server technology management, the book focuses on technology trends as well as management and business issues, such as planning and budgeting, training, customer service, system analysis and design, development tools, infrastructure problems and opportunities, file management, routing and server sizing, security and controls and much more.



Books about: TI 83 Graphing Calculator for Dummies or The Ultimate CSS Reference

Public Relations: Management By Objectives

Author: Norman R Nager

This detailed, systems theory approach to successful public relations management is the first to apply management by objectives to public relations practice. Citing actual managerial practices of more than 150 public relations organizations, the text focuses on how promising public relations managers can effect change while acquiring the resources and support of top management. Originally published in 1984 by Longman.



Sunday, January 4, 2009

Financial Accounting Working Papers or The Advantage Series

Financial Accounting, Working Papers

Author: Jerry J J Weygandt

From one of the hottest author teams in accounting comes a new edition of the highly-successful Financial Accounting! This edition retains the traditional procedural coverage of the previous editions along with a practical decision-making focus. Anyone who will ever be asked to prepare or use accounting information to make effective decisions will benefit from this best-selling text.



Go to: El Salto Radical: una Lección Personal en Mando Extremo

The Advantage Series: PowerPoint 2002- Introductory

Author: Sarah Hutchinson Clifford

The Advantage Series presents the Feature-Method-Practice approach to computer software applications to today's technology and business students. This series implements an efficient and effective learning model, which enhances critical thinking skills and provides students and faculty with complete application coverage.



Table of Contents:

Chapter 1: Creating a Presentation

Chapter 2: Modifying and Running Presentations

Chapter 3: Adding Graphics

Chapter 4: Adding Tables, Multimedia, and More

Chapter 5: Preparing Presentations for Delivery

Chapter 6: Working with Other Users and Programs

Kleppners Advertising Procedure or Cost Estimators Reference Manual

Kleppner's Advertising Procedure

Author: J Thomas Thomas Russell

This classic book introduces advertising as both an art and science while providing readers with a broad discussion of advertising issues and functions. Covering the entire field of advertising with special emphasis in IMC and new technologies, the book places advertising within a contemporary, integrated marketing framework to demonstrate how advertising must be coordinated with all other aspects of marketing communications. Chapter topics look at the background of today's advertising; roles of advertising; target marketing; the advertiser's marketing/advertising operation; basic media strategy; using television, radio, newspapers, and magazines; out-of-home advertising; direct-response and internet advertising; sales promotion; research in advertising; creating the copy; the total concept: words & visuals; print production; the television commercial; the radio commercial; trademarks and packaging; the complete campaign; retail advertising; international advertising; legal and other restraints on advertising; and economics and social effects of advertising. For individuals interested in the fields of advertising, communications, journalism, and marketing.

Booknews

A textbook for students who are majoring in advertising and will go on to more advanced courses, for those going into related fields and want a general idea, or for those who simply find the subject interesting. Presents the current techniques, theories, and procedures common to the various elements of the advertising industry. The 14th edition pays more attention to interrelationships of the various fields of marketing communication, and includes innovations such as new media and Web advertising, the move to digital graphics, and recent research. Examples of advertising comprise much of the many and colorful illustrations. The extensive glossary is without pronunciation. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:
Pt. 1The Place of Advertising1
1Background of Today's Advertising3
2Roles of Advertising22
Pt. 2Planning the Advertising53
3The Advertising Spiral and Brand Planning55
4Target Marketing76
Pt. 3Managing the Advertising111
5The Advertising Agency, Media Services, and Other Services113
6The Advertiser's Marketing/Advertising Operation134
Pt. 4Media155
7Basic Media Strategy157
8Using Television187
9Using Radio225
10Using Newspapers250
11Using Magazines286
12Out-Of-Home Advertising330
13Direct-Response and Direct-Mail Advertising356
14Sales Promotion396
Pt. 5Creating the Advertising435
15Research in Advertising437
16Creating the Copy459
17The Total Concept: Words and Visuals482
18Print Production502
19The Television Commercial532
20The Radio Commercial554
21Trademarks and Packaging568
22The Complete Campaign591
Pt. 6Other Environments of Advertising621
23Retail Advertising623
24International Advertising643
25Legal and Other Restraints on Advertising662
26Economic and Social Effects of Advertising693

Read also Information Ecology or English and Communication for Colleges

Cost Estimator's Reference Manual

Author: Rodney D Stewart

In today's hypercompetitive global marketplace, accurate cost estimating is crucial to bottom-line results. Nowhere is this more evident than in the design and development of new products and services. Among managing engineers responsible for developing realistic cost estimates for new product designs, the number-one source of information and guidance has been the Cost Estimator's Reference Manual.

Comprehensive, authoritative, and practical, the Manual instructs readers in the full range of cost estimating techniques and procedures currently used in the fields of development, testing, manufacturing, production, construction, software, general services, government contracting, engineering services, scientific projects, and proposal preparation. The authors clearly explain how to go about gathering the data essential to preparing a realistic estimate of costs and guide the reader step by step through each procedure.

This new Second Edition incorporates a decade of progress in the methods, procedures, and strategies of cost estimating. All the material has been updated and five new chapters have been added to reflect the most recent information on such increasingly important topics as activity-based costing, software estimating, design-to-cost techniques, and cost implications of new concurrent engineering and systems engineering approaches to projects.

Indispensable to virtually anyone whose work requires accurate cost estimates, the Cost Estimator's Reference Manual will be especially valuable to engineers, estimators, accountants, and contractors of products, projects, processes, and services to both government and industry.

The essential ready-reference for thetechniques, methods, and procedures of cost estimating

COST ESTIMATOR'S REFERENCE MANUAL Second Edition

Indispensable for anyone who depends on accurate cost estimates for engineering projects, the Cost Estimator's Reference Manual guides the user through both the basic and more sophisticated aspects of the estimating process. Authoritative and comprehensive, the Manual seamlessly integrates the many functions—accounting, financial, statistical, and management—of modern cost estimating practice. Its broad coverage includes estimating procedures applied to such areas as:

  • Production
  • Software
  • Development
  • General services
  • Testing
  • Government contracting
  • Manufacturing
  • Engineering
  • Proposal preparation
  • Scientific projects
  • Construction

This updated and expanded Second Edition incorporates all the most important recent developments in cost estimating, such as activity-based costing, software estimating, design-to-cost techniques, computer-aided estimating tools, concurrent engineering, and life cycle costing.

For engineers, estimators, accountants, planners, and others who are involved in the cost aspects of projects, the Cost Estimator's Reference Manual is an invaluable information source that will pay for itself many times over.

Booknews

A comprehensive reference that provides information and guidance for managing engineers responsible for developing realistic cost estimates for new product designs. It guides users through both the basic and more sophisticated aspects of the estimating process, integrating the accounting, financial, statistical, and management functions. This updated and expanded edition (first was 1985) incorporates important new developments in cost estimating, such as activity-based costing, software estimating, design-to-cost techniques, computer-aided estimating tools, concurrent engineering, and life cycle costing. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Mine Health and Safety Management or Tools and Techniques of Investment Planning

Mine Health and Safety Management

Author: Michael Karmis

This introductory, overview book covers management, leadership, regulation, and compliance. It focuses on instilling a safety culture and fostering the ability to recognize and manage health and safety responsibilities and requirements. It details effective health and safety management systems and concentrates on safety and health hazard anticipation, identification, evaluation, and control. Intended for practicing engineers and supervisors, health and safety professionals, the research community, as well as undergraduate and graduate students in the minerals disciplines.



Table of Contents:
List of Figuresxi
List of Tablesxv
Editorial Boardxvii
Prefacexix
Chapter 1History and Overview of Mine Health and Safety1
Introduction1
Early Legislation2
Historical Fatality Experience2
Federal Legislative History--Postorganic Act3
A Perspective on Progress6
Industry's March Toward Continuous Improvement11
Overview of Challenges to Further Progress11
Summary12
References13
Part AEffective Health and Safety Management Systems
Chapter 2Health and Safety Management17
The Importance of Health and Safety Management in Mining17
The Evolution of Health and Safety Management19
The Impact of Mine Health and Safety Regulations21
Safety Versus Occupational Health22
Elements of Health and Safety Management22
The Systems Model of Health and Safety Management24
System Failures and Injury Dynamics in Mining26
Establishing Health and Safety Performance Goals28
Roles, Responsibilities, and Accountability30
The Health and Safety Professional30
Managing Change31
Measuring Health and Safety Performance32
The Future34
Information and Resources36
References38
Chapter 3Causes and Effects of Loss39
Introduction39
Definition of Loss39
Effects of Loss40
Energy Transfer as the Cause of Loss42
Technology-Driven Injury Severity44
Haddon's 10 Strategies for Preventing Loss45
Prediction--The Flawed Key to Prevention45
Active Versus Passive Countermeasures46
Injury or Disease?47
Appearance and Reality47
Separation in Time and Place of Cause and Effect48
Summary48
References48
Chapter 4Measurement Techniques in Safety Management51
Introduction51
Measurements of Results51
Measurements of Results--Accidents52
Reasons for Using Accident Frequency and Severity Rates53
Disadvantages of Accident Frequency and Severity Rates54
Measurements of Results--Attitude55
Measurements of Causes57
Measurements of Effort60
Measurements of Effort--Routine Checks61
Measurements of Effort--Management Systems Audits62
Developing an Objective Audit63
Using Measurements of Effort64
Chapter 5Applications of Behavioral Science to Improve Mine Safety65
Principle 1Focus Intervention on Observable Behavior66
Principle 2Look for External Factors to Improve Performance66
Principle 3Focus on Positive Consequences to Motivate Safety Improvement67
Don't Rely on Common Sense67
The "Do It" Process68
Three Types of Behavior70
Three Kinds of Intervention Strategies70
Accountability Versus Responsibility73
Summary and Conclusions77
References79
Chapter 6Engineering for Health and Safety83
Fundamentals of Safety and Health Engineering83
Hazard Recognition, Evaluation, and Control86
Designing for People and Their Safety and Health90
Management Systems93
Summary96
References96
Chapter 7Federal Regulation of Mine Safety and Health99
Introduction99
Overview of the Regulatory Program99
Origins of the Mine Act101
Scope of Regulation102
Regulatory Scheme103
MSHA Inspections103
Enforcement104
Informal Review of Citations and Orders106
Investigations107
Penalties for Violations109
Legal Proceedings111
Conclusion112
Chapter 8Other Regulatory Requirements Impacting Mining115
Jurisdiction: Who are the Regulators?115
Agencies Regulating Health and Safety at Mining Operations116
Conclusion124
Part BBuilding a Health and Safety Culture
Chapter 9Management Strategy and System for Education and Training127
Defining the Discipline127
Developing a Learning Organization Culture127
Facilitating Adult Learning128
Beyond Compliance to Excellence130
The Essence: Why--Who--When--Where--What--How131
Methods, Media, and Materials143
Return on Investment: The Fifth Level in Evaluating Results145
References145
AppendixOSHA and MSHA Training Requirements147
Chapter 10Mine Safety in the Twenty-First Century: The Application of Computer Graphics and Virtual Reality153
Introduction153
Safety in the Mining Industry153
Computer Graphics and Virtual Reality Technology155
Improving Safety Awareness with Graphics and Video Training158
Safety Through Ergonomic Design159
Major Incidents and Hazards160
Infrequent Process Planning162
Equipment Simulation163
Accident Reconstruction164
Assessing the Risk166
Improving Hazard Awareness167
Conclusions171
References172
Chapter 11Inspections and Auditing175
Introduction175
Safety Audit175
Audit Checklist179
Audit Quality180
Proprietorship180
Announced and Unannounced Safety Audits180
Reporting and Posting Audit Results181
Audit Follow-Up181
Conclusion181
Chapter 12Incident Reporting and Analysis183
Introduction183
Responsibilities and Training184
Incident Analysis and Reporting Forms185
Definitions185
Reporting Responsibility186
The Analysis Team187
Employee Perceptions189
Timing189
Guidelines for Collecting Facts189
Reports191
Chapter 13Safety Communications195
Introduction195
Practical Definition195
Guiding Principles and Improvement Tips196
Personal Communications199
Group/Team Communications206
Safety Promotion Guidelines211
References215
Chapter 14Task Analysis and Observation217
Introduction217
Task Analysis: Not to be Confused with Job Safety Analysis217
Who Should Conduct Task Analysis?218
Guidelines for Conducting Task Analysis218
Task Observation as a Tool219
Making Task Observation a Formal Procedure220
Chapter 15Emergency Preparedness and Response221
Introduction221
Identifying the Potential for Emergencies221
Secondary Escape Ways and Refuge Chambers222
Ventilation Reliability222
Selecting Equipment for Emergency Use222
Emergency Response Plan222
Mine Rescue223
Ventilation Planning223
Mine Maps223
Mine Alarm System223
Surprise Drills223
Analysis of an Emergency Response Plan224
Mine Emergency224
Chapter 16Contractor Health and Safety227
Introduction227
Independent Contractors: When, Where, and Why227
Legal Responsibility and Liability228
Safety and Health Partnership with MSHA233
Structuring the Relationship233
Maintaining the Relationship235
References236
Chapter 17The Role of Miners in Ensuring Safe and Healthy Working Conditions: a Perspective of Miners and Their Representatives237
Introduction237
Assistance in Building a Health and Safety Culture Through Mine-Specific and Industry-Wide Inspections237
No Advance Notice239
Requesting an Inspection Under the Mine Act239
Confidentiality239
Requesting a NIOSH Inspection for Health Purposes239
Accident Prevention239
Daily Examinations to Protect Miners240
Citations, Orders, and Penalties240
Miners and Miner's Representatives' Involvement: Promulgation, Revision, Modification, and Revocation of Mandatory Health and Safety Standards241
Protection Against Discrimination242
Training of Miners242
Conclusion243
Part CSafety and Health Hazard Anticipation, Identification, Evaluation, and Control
Chapter 18Hazard Identification, Risk Management, and Hazard Control247
Introduction247
General Definition of Accident--Loss Control Perspective248
Hazard Identification Overview249
Risk Management253
Acknowledgment260
References260
Chapter 19Industrial Hygiene in Mining263
Introduction263
Fundamental Principles of Industrial Hygiene264
References273
Chapter 20Control of Respirable Dust275
Lung Diseases of Miners275
Permissible Exposure Limits276
Dust Control Technology and Practices276
References294
Chapter 21Noise297
Introduction297
The Physics of Sound299
Diagnosing Noise-Induced Hearing Loss302
Noise Standards302
Hearing Conservation Programs304
Summary305
Acknowledgment306
References306
Chapter 22Other Industrial Hygiene Concerns307
Metals307
Welding311
Diesel Exhaust Emissions316
Solvents321
Sulfuric Acid324
Cyanides325
Thermal Stressors328
Work at High Altitudes337
Biohazards340
References342
Chapter 23Ground Control Issues for Safety Professionals347
Introduction347
Sources of Data347
Legal Framework348
Roof Control Plans350
Groundfall Hazards and Best Practices to Control Them351
Surface Highwalls and Slopes365
Conclusion365
References366
Chapter 24Mine Fires and Explosions369
Basic Concepts369
Control of Fires and Explosions371
References377
Chapter 25Mining with Explosives: Safety First379
Introduction379
Elementary Blasting Mechanics380
Regulation and Classification of Explosive Materials380
Chapter 26Haulage397
Introduction397
Types of Accidents397
Safety Issues for Major Types of Powered Haulage399
Sources of Information About Haulage Safety404
Research and Emerging Technologies to Reduce Accidents405
Summary406
References407
Chapter 27Electrical Safety409
Introduction409
Federal Regulations410
Overview of Mine Power Systems411
Electrical Hazards413
Perception of Electric Current416
Grounding419
Ground Beds and Ground Bed Design426
Electrical Safety Programs432
Summary435
References435
List of Acronyms437
Index441

Go to: Knights Raiders and Targets or Business and Its Environment

Tools and Techniques of Investment Planning

Author: Stephan R R Leimberg

Following the CFP® curriculum,Tools & Techniques of Investment Planning contains the latest ways to build sound investment strategies for your clients. As with all of our Tools & Techniques titles, you will learn both the "why" and the "how" of investment planning. Increase your responsiveness to your clients’ toughest questions with our comprehensive, technically relevant, and most importantly, easy-to-find answers.



Saturday, January 3, 2009

Cost Management or Information Tasks

Cost Management: A Strategic Emphasis

Author: Edward Blocher

Cost Management: A Strategic Emphasis, by Blocher/Chen/Cokins/Lin is the first cost accounting text to offer integrated coverage of strategic management topics in cost accounting. The text is written to help students understand more about management and the role of cost management in helping a firm or organization to succeed. This text aims to teach management concepts and methods, and how managers use cost management information to make better decisions and improve their company's competitiveness. In teaching these key management skills, the text takes on a strategic focus. It uncovers issues such as: How does a firm compete? What type of cost management information is needed for a firm to succeed? How does the management accountant develop and present this information? This text helps students learn why, when, and how cost information is used to make effective decisions that lead a firm to success.

Booknews

An undergraduate textbook on cost management that aims to demonstrate to students the critical role cost management information plays in the overall success of an organization. Coverage includes contemporary cost management concepts, management planning and decision making, cost management systems, cost accounting and operational control, and management control. The included supplement contains an extensive set of longer cases pertaining to a variety of topics covered in the main text, and readings intended to give students more background into the evolution of strategic cost management topics. Annotation c. by Book News, Inc., Portland, Or.



Books about: Learning Paths or Lightning in a Bottle

Information Tasks: Toward a User-Centered Approach to Information Systems

Author: Bryce Allen

The user-centered approach is central to the creation of usable information systems, services, and institutions. Information system design should derive from user research into information needs, tasks accomplished in meeting those needs, and resources used in the tasks. Information Tasks summarizes user research, then presents design sketches of systems that illustrate how design is linked to research. Also discussed are usable information services and an overview of the organization and economics of information institutions. This comprehensive user-centered approach provides an agenda for information research, design, and education that challenges many accepted beliefs and suggest new directions for information work.
Information Tasks will be of interest to library and information science students and faculty interested in information storage and retrieval, user studies, and systems analysis design. Students and scholars of human factors in systems design, human-computer interaction, and cognitive engineering will also find the text useful.
Key Features
* Reviews user research from many disciplines
* Links research to practical design issues
* Provides a unified model for user studies and user-centered design
* Includes "how-to" summaries of design chapters
* Shows how designers can investigate their user communities
* Provides a general template for the design process
* Integrates all aspects of information design
* Discusses library issues in the larger information context

Booknews

Summarizes user research, then presents design sketches of systems that illustrate how design is linked to research, with an overview of the organization and economics of information institutions. Includes chapter summaries outlining practical aspects of design. For library and information science students interested in information storage and retrieval, user studies, and systems analysis design, as well as human factors in systems design, human-computer interaction, and cognitive engineering. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:
Preface
1Introduction2
2An Introduction to User-Centered Information-System Design26
3Information Needs55
4Information Needs and Information Design108
5Expressing Information Needs126
6Designing Systems to Meet Expressed Information Needs152
7Information Tasks: Interacting with Information Systems190
8Design Details for Information Systems218
9Information Services from the User's Perspective245
10Information Institutions262
11Conclusion: User-Centered Design and Evaluation290
Index303

Economic Dynamics or Risk and Reason

Economic Dynamics: Phase Diagrams and their Economic Application

Author: Ronald Shon

This substantially revised and restructured second edition of an essential textbook presents dynamics and phase diagrams for advanced undergraduate and graduate courses in economic theory and quantitative economics. It offers an integrated analysis of dynamics that includes many more exercises and examples and a more comprehensive range of applications to economic theory. The user-friendly text is supported by a companion website offering a solutions manual and learning tools for teachers, students and researchers. First Edition Hb (1997): 0-521-47446-9 First Edition Pb (1997): 0-521-47973-8



Table of Contents:
Preface to the second edition
Preface to the first edition
Pt. IDynamic modelling
1Introduction3
2Continuous dynamic systems26
3Discrete dynamic systems85
4Systems of first-order differential equations142
5Discrete systems of equations201
6Optimal control theory251
7Chaos theory286
Pt. IIApplied economic dynamics
8Demand and supply models325
9Dynamic theory of oligopoly375
10Closed economy dynamics424
11The dynamics of inflation and unemployment470
12Open economy dynamics: sticky price models519
13Open economy dynamics: flexible price models553
14Population models593
15The dynamics of fisheries638
Answers to selected exercises677
Bibliography688
Author index697
Subject index700

New interesting book: Jews and Arabs or The Essential Reinhold Niebuhr

Risk and Reason: Safety, Law, and the Environment

Author: Cass R Sunstein

What should be done about airplane safety and terrorism, global warming, polluted water, nuclear power, and genetically engineered food? Decision-makers often respond to temporary fears, and the result is a situation of hysteria and neglect--and unnecessary illness and death. Risk and Reason explains the sources of these problems and explores what can be done about them. It shows how individual thinking and social interactions lead us in foolish directions. Offering sound proposals for social reform, it explains how a more sensible system of risk regulation, embodied in the idea of a "cost-benefit state," could save many thousands of lives and many billions of dollars too--and protect the environment in the process. Cass R. Sunstein is the Karl N. Llewellyn Distinguished Service Professor at the University of Chicago. Appointed by President Clinton to serve on the Advisory Committee on the Public Interest Obligations of Television Broadcasters. His many books include Republic.com (Princeton, 2001) and Designing Democracy (Oxford, 2001). He has worked in the United States Department of Justice and advised on law reform and constitution-making in many nations.



Friday, January 2, 2009

Building Your Career or Core Curriculum Introductory Craft Skills 2004

Building Your Career: A Guide to Your Future

Author: Susan Jones Sears

This premier career decision guide turns theory into practice with step-by-step exercises and thought-provoking activities. The detailed and systematic exercises in Building Your Career: A Guide to Your Future, Third Edition, will help you:

  • create an individual career plan that integrates information about your interests, personality, values, and abilities
  • discover how environment and family background influence your work-related decisions
  • investigate career clusters and broad areas of interest before focusing on specific job titles in tomorrow's workplace
  • gain a psychological edge and become effective by developing skills demanded by today's employers
  • prepare resumes and practice job interviews so that you'll feel confident and ready for a successful job search

This book's structured approach to decision making allows you to thoroughly explore your options and begin building the career of your choosing.

Visit our Student Success Supersite at

Features include:

  • Majors Exploration
  • Career Advice
  • Web Links
  • Tips from Successful Students
  • Student Bulletin Boards
  • Faculty Resources



Table of Contents:
Prefacexi
1Getting Ready1
How Do People Choose Careers?1
Why Do People Work?2
What is a Career?4
Why Do I Need to Plan?4
What are Some Barriers to Career Choice?6
Where Do I Start? The Career Choice Process7
Summary Checklist13
2What Do I Need to Know About Myself?15
Exploring the Self15
How Does My Environment Influence My Career Choices?33
Individual Career Plan #139
Individual Career Plan #240
Summary Checklist41
3What Do I Need to Know About Occupational Alternatives?43
Occupational Information43
Sources of Occupational Information44
Evaluating Occupational Information47
Future Work Trends47
Work Skills Needed in the Next Decade48
Workforce Trends in the Next Decade49
Worksites in the Next Decade52
Summary Checklist61
4What Do I Need to Know About Educational Alternatives?63
Choosing an Educational Direction63
Why Attend College?65
Making Initial Decisions65
The Undergraduate Curriculum67
Choosing a Major67
Graduate or Professional Education76
Distance Learning78
Experiential Learning78
Summary Checklist81
5How Will I Decide?83
Factors in Decision Making83
Dimensions of Decision Making85
Myself as Decision Maker86
The Decision Situation90
The Decision-Making Process92
Summary Checklist99
6How Will I Gain a Psychological Edge?101
Tips on Becoming Personally Effective101
Communicating Effectively106
Identifying and Managing Stress108
Accepting and Adapting to Change114
Ethical Behavior116
Summary Checklist120
7How Will I Advance My Career?: The Job Search and Resume Writing121
Selling Yourself121
Taking Action Steps122
Writing a Resume124
Job Searching on the Internet131
Writing a Cover Letter140
Summary Checklist144
8Am I the Best Candidate?: Job Leads and the Job Interview147
Generating Job Leads147
Career Mentors149
Job Interviewing150
Follow-Up154
Dealing With Rejection155
Summary Checklist157
9Where Do I Go from Here?159
References167
Index169

New interesting book: Mastering and Using or Century 21 Accounting

Core Curriculum Introductory Craft Skills 2004

Author: NCCER Staff

This exceptionally produced trainee guide features a highly illustrated design, technical hints and tips from industry experts, review questions and a whole lot more! Key content includes Basic Safety, Introduction to Construction Math, Introduction to Hand Tools, Introduction to Power Tools, Introduction to Blueprints, Basic Rigging, Basic Communication Skills, Employability Skills.



One with Nineveh or Sexual Identity on the Job

One with Nineveh: Politics, Consumption, and the Human Future

Author: Paul R Ehrlich

"Here, between the covers of one book, you can find out about the major problems facing the world today, and how to fix them. It all comes sprinkled with the deliciously surprising examples, and wrapped in the alternately gripping and humorous prose, for which Paul and Anne Ehrlich have long been famous. This is a book to savor and from which to learn."-JARED DIAMOND, AUTHOR OF COLLAPSE: HOW SOCIETIES CHOOSE TO FAIL OR SUCCEED AND GUNS, GERMS, AND STEEL

"Provocative and eminently readable...this is a direct and levelheaded presentation that should get, and deserves, wide readership."-PUBLISHERS WEEKLY

"The Ehrlichs have often been called the ultimate pessimists, but their book is, frankly, heartening. . . . The book is decidedly new and different."-NORMAN MYERS, NATURE

"If you simply want a great book, written by smart, forthright scientists, read One with Nineveh by Paul and Anne Ehrlich." -BOSTON GLOBE

"An urgent warning full of suggestions as to how things could be made better if individuals and businesses and nations cooperated."-THE WASHINGTON POST

"The Ehrlichs manage to be both meticulous and witty as they suggest reforms and remind us that ours is an astoundingly adaptive species capable of making radical change once we're motivated." -BOOKLIST

Named a Notable Book for 2005 by the American Library Association, One with Nineveh is a fresh synthesis of the major issues of our time, now brought up to date with an afterword for the paperback edition. Through lucid explanations, telling anecdotes, and incisive analysis, the book spotlights the three elephants in our global living room-rising consumption, still-growing world population, andunchecked political and economic inequity-that together are increasingly shaping today's politics and humankind's future. One with Nineveh brilliantly puts today's political and environmental debates in a larger context and offers some bold proposals for improving our future prospect.

The Washington Post - Nichols Fox

The title, One with Nineveh, taken from "Recessional," Rudyard Kipling's 1897 poem about arrogance and pride bringing about the collapse of a seemingly invulnerable Mesopotamian civilization, is timely. The Ehrlichs point to a number of strong and apparently invincible civilizations that vanished or significantly declined because of environmental miscalculations, arrogance, denial or wishful thinking. The obvious inference is made.

Publishers Weekly

The Ehrlichs' provocative and eminently readable look at current environmental trends takes its title from Rudyard Kipling's poem "Recessional," which contrasts the pomp of the 19th-century British empire to the faded glory of Nineveh, the ancient capital of the Assyrian empire. The Ehrlichs (Betrayal of Science and Reason), both members of Stanford's department of biological sciences, look at the global problems of overpopulation, overconsumption, and political and economic inequity that threaten to make the world into a new fallen Nineveh. Each of the book's nine chapters analyzes one area in detail (using current research in ecology, demographics, migration, economics, biodiversity, ethics, climate, politics and globalization) and then suggests measures "that might allow humanity in general, and the world's sole remaining superpower in particular, to alter course and work towards achieving a sustainable world." The prognosis is sometimes depressing: about three-fifths of all important oceanic fish stock has been seriously depleted since 1994; today's global population of six billion is about three times what Ehrlich considers to be the "optimal" number for the world; profligate consumption threatens to use up nonrenewable natural resources such as oil while governments inhibit the development of renewable sources such as solar power. The current Bush administration is the target of cogent criticism about how it has aided a culture "dominated by short-term greed," but Europe and various Third World countries receive their share of criticism as well. A concluding section embraces the philosophy of Martin Luther King Jr. to argue that idealism and individual action can still save the world from massive environmental disaster. Although wide-reaching in range, this is a direct and levelheaded presentation that should get, and deserves, wide readership. (May) Copyright 2004 Reed Business Information.



New interesting book: Refugees in a Global Era or Dispatches from the Front

Sexual Identity on the Job: Issues and Services

Author: Alan L Ellis

Sexual Identity on the Job is a key resource for addressing sexual identity concerns and issues in your workplace. It offers suggestions for creating a positive pysychological environment of inclusion for all workers, accomplished through policies of nondiscrimination, the availability of domestic partner benefits, and solid efforts to eliminate on-the-job discrimination toward lesbians, gays, bisexual, and transgender individuals. The contributors to Sexual Identity on the Job, in promoting workplaces that offer all workers inclusion, safety, and a place to thrive psychologically and emotionally, cover such topics as gay, lesbian, and bisexual career development and counseling issues; managing multiple identities (race, gender, sexual orientation) in the workplace; current trends in economic discrimination toward lesbians, gay men, and bisexuals; legal and policy concerns; domestic partner benefits; and the relationship between inclusion and productivity.



Table of Contents:
Foreword
Preface
Sexual Identity Issues in the Workplace: Past and Present1
Multicultural Existence in the Workplace: Including How I Thrive as a Latina Lesbian Feminist17
Employment and Sexual Orientation: Disclosure and Discrimination in the Workplace29
Domestic Partner Benefits: A Bottom Line Discussion53
The Impact of Gay, Lesbian, and Bisexual Workplace Issues on Productivity79
Gay and Lesbian Career Counseling: Special Career Counseling Issues91
Index107

Thursday, January 1, 2009

Confirmative Evaluation or Texas Mortgage Brokerage

Confirmative Evaluation (Instructional Tehnology and Training Series): Practical Strategies for Valuing Continuous Improvement

Author: James L Moseley

This much-needed book offers trainers, consultants, evaluation professionals, and human resource executives and practitioners a hands-on resource for understanding and applying the proven principles of confirmative evaluation. Confirmative evaluation is a marriage of evaluation and continuous improvement. Unlike other types of evaluation¾which are used during the design of a learning program or applied immediately after conducting a program¾confirmative evaluation follows several months after the program is implemented. It tests the endurance of outcomes, the return on investment, and establishes the effectivenss, efficiency, impact, and value of the training over time.



Go to: Chinese Feasts and Festivals or Welcome Home for the Holidays

Texas Mortgage Brokerage

Author: John P P Wiedemer

Wiedemer has updated this new edition based on the latest Texas Mortgage Broker Licensing Act and its licensure law requirements. The book provides an overview of the mortgage industry and its market segments. Federal underwriting programs are discussed in detail along with thorough coverage of borrower and property analysis. Commercial loans and other financing practices are also included.



Table of Contents:
1. The Mortgage Industry. 2. The Primary Mortgage Market. 3. The Secondary Mortgage Market. 4. Federal Underwriting Programs. 5. Borrower Analysis. 6. Property Analysis. 7. Mortgage Instruments & Repayment. 8. Commercial Loans. 9. Other Financing Practices. 10. Automated Underwriting & Closing.